Florence Omolloh

Industrious and engaging Journalism and mass media professional with strong experience in broadcasting, known for creating a vibrant, enthusiastic and energetic start to the day for listeners. Proven ability to deliver impressive content, conduct insightful interviews, and impactful engagement with a diverse audience. Skilled in program planning, live broadcasting, photography, writing, and editing, presenting, public relations, and social media interaction to enhance listener/viewers experience and station visibility.

Social Media & Digital Marketing Lead at Parkview Safari Hotel (2026-01 – 2026-07)

• Helped develop and put into action social media plans, mostly to boost the hotel online presence and brand awareness.
• Ran and looked after the hotel's social channels, including Facebook, Instagram, TikTok, LinkedIn, and X, formerly Twitter.
• Made interesting content, using graphics, photography, short videos, and promo campaigns that highlighted the hotels facilities.
• Answered customer enquiries, reviews, and messages in a quick manner across social and digital platforms, even when it was busy.
• Tracked social media analytics, then wrote performance reports, so marketing choices were based on what happened not just on feelings.
• Promoted accommodation bundles, conferences, events, restaurant deals, and the seasonal promotions too.
• Worked with management to carry out digital marketing campaigns, geared toward more bookings and better customer interaction.
• Supported the upkeep and revisions for online travel agency listings too, like Expedia.

Communication & Social Media Manager – Volunteer at Humanity Touch Charity Organisation (2025-02 – 2025-09)

• Managed social media platforms and digital communication strategies, increasing online visibility and audience/stakeholders' engagement.
• Created compelling and impactful human-interest stories, posts, blogs and diverse multimedia content to showcase community impact and organizational initiatives hence strengthened outcomes.
• Vigorously engaged supporters, donors, community members and other stakeholders through consistent online interaction and campaign messaging.
• Supported fundraising and outreach efforts through strategic digital storytelling and photography documentations.

Intern – Broadcast Journalism at Jabali Media Digital (2024-09 – 2024-12)

• Assisted in news editing, anchoring, and production for both television and radio broadcasts (Kiswahili).
• Participated in field information gathering, content drafting, reporting, scriptwriting, and studio production activities.
• Supported the production team in content development, refinement and live broadcast preparation.

Student Attache – Reporting at Radio Lake Victoria (2024-04 – 2024-07)

• Led the field events planning, stakeholders mapping and linkages with other media outlets.
• Supported in fieldwork calendars development and media channels identification for information dissemination to right audiences.
• Conducted news reporting and assisted in field-work for gathering, writing, and editing news content.
• Participated in live broadcasts and newsroom operations.
• Supported presenters and producers during program production, and in gathering stakeholder's feedback (polls, surveys) for improvement.

Radio Presenter / Morning Show Host at Mvita FM (2022-01 – 2023-12)

• Hosted a morning radio show covering national and county news, and environmental issues.
• Conducted live interviews and audience engagement segments with various stakeholders in broad-spectrum.
• Assisted in production, including research, scripting, and editing.

Diploma in Journalism and Mass Communication – Kenya Coast National Polytechnic (2021-09 – 2024-04)