Francis Alianda

I am a dynamic creative force with a passion for guiding brands and people toward their highest potential. As a seasoned creative director with nine years of experience, I weave stories that transcend ordinary marketing, making narratives that resonate deeply with audiences. In every assignment we are always thinking beyond the brief.

At my core, I believe in activating purpose and destiny through creativity, seeing my role as a guide — much like Moses leading a people toward transformation. I'm also a devoted family man, balancing my professional ambitions with your role as a loving husband to Maria and father to our two-year-old daughter, with whom we cherish every milestone. My experiences with our daughter bring humor and warmth to my life, and I treasure the small moments that make family life special.

My work extends beyond creative directing, influencing local communities, such as with our initiative to combine motorsports engineering with values-based learning at ETE Africa to push boundaries, leveraging my expertise in storytelling, design, and strategic campaigns to ensure the work you touch is both impactful and transformative.

On top of all this, I'm an entrepreneur, building both a creative studio and an advertising agency, all while experimenting with new tools — like impressive camera gear — to create content that generates both income and impact. Whether it's managing a social media page for clients, strategizing for for campaigns, or producing content for TikTok and beyond, you do it all with flair and intention.