- Develop, write and edit marketing and communications materials, including press releases,
website posts and social media content.
- Generated story ideas, prepared content and oversaw design for Mtoto News newsletter.
- Ideation and content development for online and offline channels.
- Conceptualizing, planning and implementing major information campaigns.
- Conceptualizing and implementing client briefs, creating content calendars and style guides for our clients and helping them generate new content ideas.
- Developing creative and engaging social media strategies.
- Managing the day-to-day handling of the Company’s social media channels such as LinkedIn,
Facebook, Twitter, Instagram, and YouTube, adapting content to suit different channels
- Tracking analytics and creating reports detailing successes and failures of communications campaigns.
- Develop/create and dissemination of internal communications within the Company.
- Creating and updating media contacts database.
- Managing web design and graphics design.
- Handling media and public relations.
- Customer communications and marketing.
- Respond to media inquiries, arrange interviews, and act as a spokesperson for the Company.
- Handle and develop escalation protocols for managing communication crises for the Company,
should they arise.
- Maintain digital media archives including photos and videos;
- Managing a budget for communications activities.
- Managing a team of seven members ranging from communications , graphic design and website
