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Carolyne Kathure

Carolyne Kathure

Digital Marketeer| Communication Specialist

Talent
Nairobi, Nairobi Area1000 KES/hourMember since December 13, 2022
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About

I am a Communication Specialist with advanced strategicplanning and project management skills. Who demonstrates strategic thinking throughout all aspects of implementing complex communication strategies and digital marketing campaigns. Determined to use the skills and experience to reach the organization's short-, medium and long-term goals. Looking to furthermy career by pursuing a role and help achieve organizational goals.

I am passionate about the digital world.

Experience

Consultancy: Digital Marketeer; Hubinit (Amsterdam, Netherlands)

Jan 2023 – June 2023

Duties and Responsibilities

  • Collaborating with company executives to determine the most viable, cost-effective approach to pursue new business opportunities.
  • Meeting with potential investors to present company offerings and negotiate business deals.
  • Managing social media accounts and creating captivating content for their target clientele.
  • Planning, executing and maintaining an internal calendar for content creation and curation.
  • Developing direct digital marketing campaigns that include websites, blogs, social media, email marketing, and search engine optimization.
  • Develop graphics both motion and design for marketing purposes.
  • Advising on how best to utilize the digital medias for business success.
  • seeking out and helping define new creative methods and mediums for telling the client’s, customers and stakeholders stories across all digital platforms.
  • Monitoring digital platforms learnings and optimizing campaigns based on the best-performing strategies.
  • creating web content including blogs and articles.
Communication Strategist; Rokas Services Limited

Jan 2017 – Dec 2022

Duties and Responsibilities.

  • Working closely with the CEO to formulate clear company vision and operational goals and objectives for institutional advancement.
  • Administering and directing a multifaceted and complex advancement program through a combination of managers, consultants, contractors, and staff.
  • Develop and implement a communication strategy that includes media outreach and social media content creation and curation.
  • Research and write press releases, and content for the company website, infographics, blogs, and newsletters.
  • Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up-to-date with relevant developments.
  • Translating strategic thinking about complex challenges and organizational gaps into executable plans to deliver on strategic goals and solve problems large and small.
  • Deliver on-time, on-budget, highest-quality projects and create referral-generating clients and develop lasting trust-based relationships with clients, architects, engineers, and subcontractors.
  •  Established and maintained positive internal and community relations through various means of correspondence including on-site recruitment and telecommunications, ensuring community acceptance.
  • Coordinating the development of data work plans and document the scope, timeline, and costs for each project.
Rokas Services Limited| Project Management Specialist

Duties and Responsibilities

Jan 2015 - Dec 2016

  • Planning project meetings with the technical and program teams.
  • Supporting in maintenance of an up-to-date client’s database and program metrics.
  • Supporting in undertaking pre and post-project analysis, post-project follow-up,and documenting adoption of improved practices.
  • Collaborated with the CEO to control and report project progress,and conducted weekly progress meetings with field supervision personnel
  • Risk Management- identifying and mitigating risks that may affect the effective delivery of a project.
  • Monitoring budget utilization in line with planned implementation plan.
  • Designing, planning and delivery of data analytic and visualization products,ensuring timely completion and working to a high technical standard.

Education

Education

  1. United States International University – Africa |2020 | Master’s in International Relations.
  2. Kenyatta University (2014)- Bachelors of Education |English and Literature.
  3. Muthambi Girls High School (2008) – Secondary Education.
  4. Chogoria Girls Boarding Primary School (2004) – Primary Education
Training
  1. Dispute & ConflictResolution International (2021) – CertifiedProfessional Mediator.
  2. Light for the World (2021) – Employable program.
  3. Africa Civic Engagement AcademyFellowship (2021) – University of Georgia.

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