Moses Tumbo

Creative Graphic Designer with 8+ years of experience developing brand identities, marketing campaigns, presentations, digital content, and environmental graphics. Experienced in translating business objectives into strategic visual communication across real estate, corporate, and SME environments. Strong collaborator with expertise in brand development, marketing communications, presentation design, and creative direction.

Creative Graphic Designer - Unity Homes - Nairobi, Kenya

(2022-01)

• Developed the official Unity Homes Brand Guidelines, establishing a consistent identity across internal teams, agencies, and production partners.
• Led creative direction for Unity One, Silver Hill, and Unity Parkside, delivering integrated campaigns across digital, print, outdoor, and social media.
• Provided creative support to Universal Homes, Unity Homes' Nigerian subsidiary, adapting brand and marketing materials for the Nigerian market.
• Designed investor and sales presentations used by commercial teams to communicate property investment opportunities and support sales.
• Created billboards, construction hoarding, estate signage, wayfinding systems, brochures, reports, and campaign materials.
• Developed creative assets contributing to social media generating approximately 20% of total sales leads and 80% of diaspora leads.
• Designed award submission materials contributing to Unity Homes' recognition at the Africa Property Awards.
• Produced photography, video, motion graphics, infographics, and executive communication materials.
• Mentored three design interns while managing multiple concurrent creative projects.

Graphic Designer - Optiven Real Estate - Nairobi, Kenya

(2020-01 - 2022-12)

• Developed creative campaigns supporting sales and marketing teams across residential property and investment projects.
• Created brochures, presentations, advertisements, social media campaigns, outdoor graphics, and sales collateral used to support property acquisition.
• Provided creative support across the wider Optiven Group, including Optiven Construction, PMC (property management), and hospitality/food businesses including Panarottis, GMC Kitengela, and Spurs.
• Designed marketing materials for different business units, adapting visual communication to their distinct audiences, products, and commercial objectives.
• Collaborated closely with sales and marketing teams to develop campaigns aligned with business targets and customer acquisition.
• Maintained brand consistency across multiple business units while managing competing deadlines and production requirements.
• Worked with printers, suppliers, and production teams to deliver high-quality physical marketing materials.

Graphic Designer - Miraba Creative Studio - Nairobi, Kenya

(2018-01 - 2020-12)

• Developed brand identities, logos, packaging, print materials, and digital marketing assets for businesses across multiple industries.
• Managed projects from initial client brief and concept development through presentation and final production.
• Worked directly with clients to understand business objectives and develop appropriate creative solutions.
• Coordinated print production and supplier relationships.
• Supported social media marketing and digital advertising campaigns.

Professional Diploma - Graphic Design - Alison (2021-12)

Bachelor of Arts - Coursework Completed - Maseno University (2018-12)