Mwendwa Murithi

With Over 6 years’ experience in Advertising, I am a strong cross-functional team player with who has handled end-to-end project oversight and management of multimillion dollar digital campaigns with experience not limited to digital strategy development local and international brands, media planningand budget fund management, media buying and budget optimization,executions testing, media monitoring for evaluation and optimization, reporting and insights curation for data led decisions. Having a career start in traditional media management and my growth in digital advertising, I have a proven record of adding value to

Integrated campaigns through carefully thought-through optimization of media spend and direct monitoring of media performance having worked on different campaigns across various sectors such as Diageo/EABL Digital, Bidco Land O’ Lakes, Ajab Flour brands (GIL), Jetlak Foods brands (Fruitville, Nuteez, Waba and Nuziwa), Bidco Africa,

Kenya Orient Life Assurance, Kenya Orient Insurance, Kensauce, GVRC by TNWH, Liberty Life, BASF

Kenya, Osho Grain Millers, South African Airways, Africa Spirits limited, Jikokoa by BURN, Spice World

Over 7 years professional expérience in Marketing, Brand building and Advertising

2020 - Google Fundamentals to Digital Marketing