Purity Ndanu

I am a Detail-oriented digital media and communications specialist with 3+ years of experience in content production, photography, video production, editing, and quality control across multiple platforms. Experienced in producing and reviewing digital photo and video content, following detailed production requirements, managing digital files, and working independently in field and remote environments. Strong attention to detail, issue reporting, feedback implementation, and quality assurance.

Well suited for digital marketing AI projects requiring clear, high-quality media submissions, careful instruction following, and consistent quality standards.

Digital Marketing Specialist - Freelancer - Kenya

(2024-09)

• Produce and direct photo and video campaigns, including solo field productions across Kenya and other countries.
• Review and support quality of digital photo and video content before deployment across multiple markets.
• Manage end-to-end digital content workflows, ensuring outputs follow brand, communications, and regulatory requirements.
• Integrate AI-powered tools including Claude, Seedance, and Kling into content-production workflows.
• Work independently on field productions while coordinating requirements and deliverables across teams.
• Analyse by digital performance data and use feedback and results to continuously improve content quality and effectiveness.

Digital Marketing Specialist - Cameras Africa

(2021-08 - 2023-03)

• Created and managed digital content across social media and paid-media channels.
• Monitored campaign performance using analytics tools and translated findings into actionable improvements.
• Followed defined campaign requirements and quality standards across digital deliverables.
• Managed multiple tasks independently while meeting deadlines and reporting performance results.

Freelance Digital Marketing Consultant - Upwork & Independent Clients

(2021-08)

• Deliver content creation, digital strategy, and social media services for clients across multiple industries.
• Produce articles, copy, visual content, and campaign materials for health, lifestyle, and technology niches.
• Work independently with clients, interpret briefs, implement feedback, and deliver agreed outputs remotely.

Chief Video Editor - Kenya Broadcasting Corporation TV Station

(2021-04 - 2021-08)

Intern via MYUZINC

• Led video editing for a national heritage digitization and archiving project.
• Managed quality control and ensured broadcast-quality output across project deliverables.
• Coordinated editors, checked daily progress, and reported project issues and status.

Diploma - Animation & Graphics Design - Kenya Institute of Mass Communication (2017 - 2020)