Sheila Muriuki
Expert in B2B2C, B2G Sales & Partnerships
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About
Dynamic Senior Business Development Manager with over 12 years of comprehensive experience in B2B and B2G environments, specializing in the startup sectors. Proven expertise in driving market penetration and sales initiatives, building strong government and corporate relationships, and leading high-impact sales teams. A strategic thinker renowned for developing partnerships and crafting innovative market expansion strategies to accelerate revenue growth and enhance market presence.
Experience
Senior Business Development Manager with over 12 years of experience specializing in B2B and B2G sales, market expansion, and revenue growth. Proven track record in leading high-impact sales teams, building strategic partnerships, and driving significant revenue increases in the edtech and startup sectors. Expertise in developing and executing sales strategies, managing cross-functional teams, and fostering strong relationships with government and corporate clients.
- Zydii: Head of Commercial (2023 - Present)
- Achieved an 8-fold revenue increase and expanded market reach in key African markets.
- Arion Consulting Ltd: Business Operations Manager (2021 - 2022)
- Orchestrated deals worth $30M with the National Government, driving substantial market growth.
- M-KOPA Kenya Ltd: Senior Product Training & Channel Distribution Manager (2016 - 2020)
- Led successful product launches, resulting in a 10x revenue growth.
- M-KOPA Kenya Ltd: Sales Training Manager (2014 - 2016)
- Enhanced sales team productivity by 50% through comprehensive training and strategic initiatives.
Education
Master in Business Administration (MBA)
- International MBA Institute, Switzerland
- Specialized in strategic management and business development.
- KCA University
- Focused on financial management and accounting principles.