Winfred Mwende

Experienced Digital Marketing Manager with extensive experience building, maintaining, and running successful marketing campaigns. Bringing forth broad marketing knowledge, coupled with focused campaign experience. Adept at creating and implementing client-centred, successful campaigns, aimed at improving brand awareness and presence.

Collaborative and innovative manager accomplished at managing digital marketing presence content. Experienced in leading teams of marketing professionals to meet and exceed digital marketing goals.

In my current position as a Digital Branch Manager, I have successfully crafted and implemented the company’s digital strategy that has seen the division become a profit unit for the business, realizing more that 100% growth in the first year. The Digital Branch now carries its own budget and is writing incremental growth each year supported by strategic management, proper content strategy, digital marketing, and regular social media initiatives.

Education

Master in Digital Marketing, University of Salford, Manchester

Diploma in Insurance, College of Insurance, Nairobi, Kenya

Post-Graduate Diploma in Digital Marketing, Digital Marketing Institute, Dublin

Graduated with a Post-Graduate Diploma

 Professional Diploma in Digital Marketing, Digital Marketing Institute, Dublin

Graduated with a Professional Certificate

B.Sc. Communication and Public Relations, Maasai Mara University, Nairobi

Graduated with a First-Class Degree