Alexia Montes de Oca

Hi, I’m Alexia!

Brand Designer based in Mexico, focused on curation and creative / art direction. I often describe my approach as curating brands with purpose, as I see branding as a thoughtful, strategic, and selective process.I build intentional brand worlds from concept to execution and honestly, I can’t get enough of it.

I thrive in creative environments and I’m especially drawn to teams with a strong creative, strategic, and human voice. Your work definitely sits there, and I’d love to contribute. I’m seeking remote opportunities, either full-time or as a freelancer.

I’ve led the creation and evolution of brands across the Caribbean, building intentional and cohesive brand worlds that adapt while maintaining a strong and consistent standard. My work doesn’t start from the visual, it begins with research, benchmarking, naming, and concept development, shaping brands from the ground up through a thoughtful and highly curated approach.

Beyond creating, I’ve guided how brands live and expand across touchpoints, ensuring every detail aligns with a clear vision. I’ve stepped into leadership roles where I support and elevate creative teams, always pushing for work that feels purposeful, refined, and emotionally resonant.

I’m driven by building brands that don’t just exist, but feel considered, relevant, and built with intention.

Bachelor’s Degree in Graphic Design

Universidad Anáhuac Cancún