Andrea Baca

I am a trilingual marketing professional, with 3 years of experience in community management, digital content creation, video and podcast production, scripting, social media guidelines, monthly reporting and public relations strategies. I have several key certifications in digital marketing, including google ads, email marketing, SEO and inbound marketing.

Staff Marketing and Public Relations

Skatt Consultoría

April 2024 – present

• Development of B2B public relations strategies through social media and events.
• Content creation and development of visual material for the achievement of company objectives.
• Monthly delivery reports of performance and KPIs.
• Social media management for the Querétaro office.
• Development and edition of podcasts for Spotify.
• Development of internal communication strategies and event coordination.

Community Manager

Podcast -

"Exitosos y Alcanzables"

June 2023 – January 2024

• Content creation and social media management.
• Monthly results report analyzing engagement,

growth and reach in social media.

• Monthly content programming.
• Objectives and strategies to increase sales and awareness.

Degree in Strategic Marketing