Erika Maraboto Rivera

High-impact Strategy & Operations leader with a proven track record in global project management, M&A integrations, and large-scale operational readiness. Recognized as a Forbes 30 Under 30 and EY NextGen Global Winner. Currently driving Media Operations for the FIFA World Cup 2026. Expert in transforming complex organizational friction into scalable business growth through data-driven insights and cross-functional leadership.

Media Operations Specialist I (Special Project) at FIFA World Cup 2026 (2026-01 – Present)

• Architecting operational roadmaps for global media delivery, ensuring 100% readiness for international broadcasters and journalists.
• Directing stakeholder coordination across high-pressure environments (mixed zones, press conferences) to mitigate real-time risks.
• Optimizing information flows and technical support for cross-functional teams in a high-velocity, live environment.

Consultant, Strategy and Executions at EY - Ernst & Young (2024-01 – Present)

• Cross-Border Divestiture (Reckitt Benckiser - $4.8B Deal): Orchestrated the operational separation plan for the Essential Home business unit across Brazil and Europe, managing carve-out workstreams and post-merger governance.
• Strategic Alliance PMO (Energy Sector): Leading the PMO for a cross-continental alliance between a Middle Eastern energy giant and a Mexican retail leader, governing critical data flows and due diligence.
• Post-Merger Integration (Alicorp - $72.2M Transaction): Executed the operational integration of Inka Crops into Alicorp's global portfolio, stabilizing supply chains for export to 25+ countries.
• Operating Model Design (Family-Owned Merger): Engineered a unified Target Operating Model (TOM) for an industrial oil merger in Guadalajara, auditing 10+ functional areas to eliminate redundancies.

Junior Consultant at CEMEX (2024-04 – 2024-06)

• Architected a market competitiveness model to evaluate international expansion feasibility, enabling the executive team to make data-driven decisions for global export strategies.
• Developed a scalable analytical framework and automated tool that was adopted as the standard template for evaluating multiple country-level market opportunities.
• Translated complex structured analysis into executive-ready insights and presentations, aligning stakeholders on strategic growth priorities and investment risks.

Junior Consultant at FASKE (2024-02 – 2024-04)

• Engineered a supply chain optimization initiative, redesigning validation workflows and improving warehouse efficiency by 70% through strategic process reengineering.

Junior Consultant at Grupo Mungia Ortega (2022-02 – 2023-08)

• Spearheaded the international market entry strategy for a Mexican consumer brand into the Canadian market, managing the project from initial research to full execution.
• Negotiated and secured key commercial partnerships with major restaurants and retail chains, driving an 85% business growth within the first year.

MBA in Luxury Business Management – Esden Business School (2025-12)

Bachelor in Global Business – Tecnologico de Monterrey

Master in Management – ESCP Business School, Paris