Deputy director marketing
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Passionate leader in creating unforgettable brand experiences, with a solid track record in organizing high-impact events at both national and international levels. With 19 years of experience in the digital, marketing, banking, and sports sectors, I have led multidisciplinary teams in the conception and execution of projects that generate a lasting impact. My expertise spans from strategic planning to tactical execution, including public relations management with senior executives and international institutions, press conference organization, media communication/acquisition, branch opening and expansion, product/digital channel creation and launch, brand identity/positioning, and the creation of innovative digital marketing campaigns.
I have had the privilege of collaborating with renowned brands such as Pumas, ATP, Mastercard, Discover, Miles&More, Leones de Yucatán, and world-leading companies, designing unique experiences that exceed our clients' expectations. My passion for marketing and my results-oriented approach drive me to stay up-to-date with the latest trends and technologies. I am a global citizen with an open mind and a strong ability to adapt to different cultures, with language skills and bilingualism, always available to relocate.
My goal is to share my knowledge and experience to help organizations achieve their goals and individuals reach their full potential.
BANCA MIFEL A financial group with over 50 years of experience in providing tailored financial solutions to each client, Mifel is one of Mexico's leading banks due to its potential growth and the president who governs the institution, who in 2021 served as the president of the Association of Mexican Banks.
México city, 2013 - Present
