Vianey Hernandez

Soy Vianey Hernandez, licenciada en Ciencias de la Comunicación y actualmente trabajo como Community Manager para una empresa americana. Tengo experiencia en redes sociales, creación de contenido y marketing digital, especialmente creando estrategias y contenido que conecte de manera auténtica con las personas.

Me considero una persona creativa, responsable y con muchas ganas de seguir aprendiendo y creciendo profesionalmente.

Community Manager at Visa Solutions USA (2024-07 – Present)

• Coordinate multi-platform communication campaigns aligned with organizational positioning and talent acquisition objectives.
• Develop messaging and content strategies designed to communicate complex immigration processes in clear, accessible narratives.
• Monitor digital performance metrics and translate insights into strategic recommendations to improve communication effectiveness.
• Collaborate with marketing, operations, and recruitment teams to ensure message consistency across stakeholder touchpoints.
• Support the positioning of the organization through content focused on workforce mobility, professional opportunities, and international recruitment trends.

Customer Experience Manager at Kavak.com (2023-06 – 2024-06)

• Assist an average of 40 customers per day managing their complete loan cycle, Spoke directly with customers via phone and digital channels to resolve issues and build loyalty.
• Manage effective and efficient customer management using Campaigns in Facebook and WhatsApp
• Review customers accounts and results regularly to determine whether life changes.

Business Development Representative at Universidad Metropolitana de Monterrey (2022-03 – 2023-06)

• Developed strategic partnerships with local companies to help their employees to grow their professional career.
• Provided reports to management on activities, forecast, sales and projects accurately, as requested, and on time.
• Prepared detailed presentations and dashboards for campaings with this partnetships
• Led informational webinars for prospective students and coordinated Q&A sessions.

Trainee Creative Content at HD, Human Design (2022-01 – 2022-06)

• Idea creation of campaigns focus in internal communication and copywriting
• Insight development about potential customers
• Development of digital strategies

Bachelor of Science in Communication – Universidad Autónoma de Chihuahua (2021)