Husna Huraiyah

Bachelor of Information Technology graduate with experience in data analytics, dashboard development, and e-commerce operations. Experienced in managing and analyzing digital advertising campaigns across multiple industries including FMCG, beauty, sports equipment, sports apparel and pet care. Skilled in transforming complex datasets into actionable insights using Power BI, Excel, Python, and SQL to support data-driven decision-making and business performance.

E-Commerce Ads Team Specialist at BRG MARKETING SDN BHD (2025-07 – Present)

• Manage and optimize advertising campaigns across Google Ads, Meta (Facebook), TikTok Ads, and Shopee Ads to improve ROI and sales performance.
• Extract platform data, designed and maintained interactive advertising dashboards using Power BI.
• Prepare weekly and monthly performance reports and business insights for management and clients.
• Support campaigns across multiple industries, including FMCG, beauty, sports equipment, sports apparel, pet care, and consumer products

E-Commerce Data Analyst Intern at BRG MARKETING SDN BHD (2025-03 – 2025-06)

• Collect, organize, and analyze data related to e-commerce (TikTok and Shopee) and livestreaming performance.
• Assist in creating reports and dashboards to present data insights using Excel and Power BI.
• Validated raw data from multiple sources to minimize reporting errors and ensuring clean datasets for analysis.
• Processed and analysed large product datasets (SKUs, product names, sales and other metrics) to support product-level performance and insights.

IT Infrastructure Intern at NETWITZ SDN BHD (2022-10 – 2023-03)

• Support both technical and operational aspects of the ManageEngine Service Desk project.
• Assist in setting up service desk environments to client requirements.
• Help ensure alignment of the service desk solution with industry best practices and specific client needs.
• Manage and learn to configure QNAP NAS devices, network switches, servers, and Sophos firewall systems.

Bachelor of Information Technology (Hons.) in Information Technology – UNIVERSITI TEKNOLOGI MARA (UiTM) (2023-03 – 2025-06)

Diploma in Computer Science in Computer Science – UNIVERSITI TEKNOLOGI MARA (UiTM) (2020-10 – 2023-03)