Lean Win Shean

• Bringing out the brand messages on social media pages using the right content for the right people. 
• Plan, strategize and execute campaigns for awareness, engagements and conversions. 

SOCIAL MEDIA ASSISTANT MANAGER

Dex Ventures | May 2021 - Present

• Strategize & execute comms plan from a brand perspective for brands like adidas (Malaysia & Singapore), TikTok Shop (Malaysia & Singapore) Pet Lovers Centre Singapore & Amway as retainer and campaign manager
• Responsible for building brand messaging house to make sure the comms of brand is on point in every touchpoint
• Work closely with PR, brand activation and influencer team at the planning stage of a campaign to make sure the marketing plan is integrated
• Analyzing & creating monthly performance reports for all assigned social media accounts
• Social listening report for Maybank Malaysia to access and analyze brand's health status using Sprinklr
• Plan & optimize media buy for all assigned social media accounts
• Responsible for ideating and creating annual brand plan proposals
• Carried out client servicing tasks to achieve client's desired results
• Manages a team of 3 to ensure tasks are delivered in a timely manner

UNIVERSITY OF MALAYA, KUALA LUMPUR (CGPA 3.81)

Bachelor of Language and Linguistics in English | Graduated February 2021 Some of the taken courses:

Speaking in Public

Analyzing Text

Analyzing Spoken Interactions

Intercultural Communication

Critical Reading

Language and Social Media

Engineering for Sustainability &

Fundamental of Marketing