Leo Chong

Digital Marketing and Marketing Manager with experience across fintech, proptech, digital services, and the home improvement industry. I work with B2B clients on digital marketing strategies and campaigns while building and growing a B2C platform. I enjoy turning business goals into practical marketing initiatives, building strong partnerships, and working with cross-functional teams to deliver sustainable growth across both B2B and B2C markets.

Digital Marketing & Marketing Manager at HARGATALK (2020-01 – Present)

B2B Digital Marketing Consulting · B2C Home Improvement Platform · E-Commerce | Managed team of 7

• Service B2B clients on digital marketing projects — managing strategy, campaign execution, and client relationships end-to-end.
• Concurrently built and scaled a B2C home improvement platform, from renovation client acquisition to project management and design consultation.
• Lead a team of 7 across digital service delivery, product development, and e-commerce setup for both business lines.
• Drive online and offline marketing initiatives to generate leads and grow both the B2B consulting and B2C platform businesses.

Associate Director, Business Development at Aisling Consulting (2020-01 – 2020-12)

HR Solutions · HR Tech | Managed team of 2

• Managed business development, client acquisition, strategic partnerships, and HR solution consulting.

Senior Manager at Vodus Media (2019-01 – 2020-12)

Market Survey Tech | Managed team of 4

• Drove business development, market expansion, and project execution for market survey technology solutions.

Operation Manager at Propertyclub.my (2017-01 – 2019-12)

Proptech · Fintech

• Operated an early-stage proptech platform connecting end-users with contractors for property renovation and improvement services.
• Built and managed a fintech matching solution linking financing providers with end-users, streamlining access to property financing.
• Managed business operations, strategic partnerships, customer acquisition, and service improvement initiatives.

Head, Business Development at Loanstreet (2015-01 – 2017-12)

Fintech | Managed team of 3

• Developed a fintech pre-profile screening platform, streamlining borrower qualification and matching for financing providers.
• Led fintech business development and market expansion, growing presence into Klang Valley and Johor Bahru.

Realty Relationship Manager at RHB Bank (2012-01 – 2015-12)

• Built strategic alliances and grew the property finance business, generating high monthly lead volume.

Sales at UOB Bank (2008-01 – 2012-12)

• Bank product sales.

Bachelor of Social Sciences – National University of Malaysia (UKM) (2005-01 – 2008-12)