Content and Strategy Officer / Producer / Growth Specialist at Nairametrics (2023-07 – Present)
Conceptualized and launched Market Pulse, a flagship financial analysis program in collaboration with Newscentral TV. Develop and curate discussion points for organizational webinars, ensuring content relevance and audience engagement. Spearhead the content strategy for Nairametrics TV's YouTube channel, focusing on growth, audience engagement, and SEO optimization across all video contents, including thumbnails, shorts, and full-length shows.
- Conceptualized and launched Market Pulse, a flagship financial analysis program in collaboration with Newscentral TV
- Develop and curate discussion points for organizational webinars, ensuring content relevance and audience engagement
- Spearhead the content strategy for Nairametrics TV's YouTube channel, focusing on growth, audience engagement, and SEO optimization across all video contents, including thumbnails, shorts, and full-length shows
- Leverage data-driven insights and A/B testing to optimize video performance, increasing subscribers by over 1.5k, with 186k monthly views and 41+ hours of watch time
- Develop and implement strategies to improve YouTube discoverability and retention, driving channel visibility and audience growth
- Lead the production of financial and economic contents, including Drinks and Mics, Follow The Money with Ugodre (FTM), Talknomics now The Coffee Table with Ugodre, and Market Watch, aligning with brand objectives and audience interests
- Develop data-driven strategies to optimize channel visibility, enhance user engagement, and expand the subscriber base, while analyzing trends and metrics to inform content decisions
- Collaborate with cross-functional teams to ensure content is aligned with Nairametrics' overall strategy and goals, enhancing both digital presence and audience retention
- Oversee content distribution, ensuring consistent growth and interaction, and refine SEO approaches to improve content discoverability across multiple platforms
C Suite Executive Assistant at Nairametrics (2023-07 – 2025-01)
Provide high-level administrative support to the CEO, including managing complex calendars, scheduling meetings, and coordinating travel arrangements. Manage strategic partnerships and engagements on behalf of the CEO, fostering collaborations that aligned with organizational goals while bringing in over 20 million in revenue.
- Provide high-level administrative support to the CEO, including managing complex calendars, scheduling meetings, and coordinating travel arrangements
- Manage strategic partnerships and engagements on behalf of the CEO, fostering collaborations that aligned with organizational goals while bringing in over 20 million in revenue
- Act as a strategic liaison between the CEO and internal/external stakeholders, ensuring clear communication and effective collaboration
- Assist in preparing and reviewing executive-level presentations, reports, and documentation for board meetings and other key engagements
- Manage and prioritize a high volume of confidential information, ensuring data integrity and discretion in all communications
- Coordinated and facilitated executive meetings, including agenda setting, minute-taking, and follow-up on action items
- Create efficient workflows and organizational systems using Excel, Microsoft Outlook and Power BI to reengineer office operations for maximum productivity
- Collaborate with the Data research team in collating, cleaning and curating contents from data
- Lead production efforts for series of Twitter (X) Spaces live discussions with industry experts and stakeholders in finance and the economy at large
Administrative Assistant at Ikeja Electric (2022-05 – 2023-07)
Managing office tasks on behalf of the Chief Marketing and Strategist Officer. Organizing meetings with both internal and external communications on behalf of the CMSO. Managing correspondences such as email, letters, and faxes.
- Managing office tasks on behalf of the Chief Marketing and Strategist Officer
- Organizing meetings with both internal and external communications on behalf of the CMSO
- Managing correspondences such as email, letters, and faxes. This includes drafting and sending correspondence on behalf of the CMSO
- Conducting research on various topics, such as market trends, industry news, or competitor activities. Also responsible for compiling reports or other documents based on this research
- Responsible for managing office equipment as well as ordering supplies of various office needs
Operations Manager at Vines Clothing Hub (2020-03 – Present)
Overseeing the production of clothing items, including coordinating with designers, sourcing materials, managing inventory, and ensuring quality control. Developing and managing budgets for various departments and projects.
- Overseeing the production of clothing items, including coordinating with designers, sourcing materials, managing inventory, and ensuring quality control
- Developing and managing budgets for various departments and projects, including forecasting expenses, tracking revenue, and identifying areas for cost savings
- Establishing and maintaining relationships with suppliers and vendors to ensure timely and cost-effective delivery of materials and services
Volunteer at Lagos Food Club (2018-05 – 2022-06)
Assist other food bank personnel with maintenance and cleanliness of the room. Conduct cordial and professional interactions with supervisors, coworkers donors, and customers. Train new volunteers to take leadership and responsibility.
- Assist other food bank personnel with maintenance and cleanliness of the room
- Conduct cordial and professional interactions with supervisors, coworkers donors, and customers
- Train new volunteers to take leadership and responsibility in charge of office/paper-relating work
- Deliver food donations to disabled and elderly customers as necessary
- Receive and record food donated to the organization
- Participate in organizing and monitoring community outreach within the inner city and providing a safe environment for participants
- Monitor behavior and interactions between participants to ensure a safe environment. Keep the food distribution area clean and free of packing supplies
- Earned outstanding ratings on work completed for the past four years
