Cynthia Emmanuel

Results-driven Digital Marketing Specialist with expertise in paid advertising, social media strategy, and data-driven campaign optimization. Proven track record of increasing ROI through targeted Meta and Google Ads campaigns, growing brand visibility, and delivering measurable business outcomes for diverse clients.

Ad Buyer at Daggo Media Solutions (2024-01 – 2026-12)

• Manage six-figure monthly ad budgets across Meta and Tiktok platforms
• Optimize campaign performance achieving 3.5x average ROAS
• Develop audience targeting strategies reducing CPA by 40%

Digital Marketing Specialist at Freelance (2024-01 – Present)

Managed digital marketing campaigns for small businesses.

• Developed content calendars and social media strategies.
• Executed Facebook and Instagram advertising campaigns.
• Built landing pages and WhatsApp Business workflows.
• Improved online visibility and customer engagement.

Digital Marketing Assistant (2023-01 – 2024-12)

• Supported senior marketers in campaign planning and execution
• Managed content calendars and community engagement across platforms
• Compiled weekly analytics reports informing strategy adjustments

Bachelor of Science in Economics – University of Nigeria (2020-01 – 2025-12)