Damilare Arowolo

Strategy and results-driven digital marketer with 4+ years of experience building paid and organic marketing funnels for companies. Marketing efforts I have overseen have generated over $5M in lifetime revenue for the businesses I have impacted.

Digital Marketing Executive

FarmKonnect Agribusiness Nigeria PLC

03/2020 - 08/2021, Ibadan, Oyo State

Agric-tech Company

Achievements/Tasks

Strategized, developed, and managed paid digital marketing across AdWords, Instagram, and Facebook.

Developed robust conditional email campaigns based on customer interactions with the platform that improved.

Created reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion.

Established in-house knowledge of marketing content leveraged by the sales team to improve customer LTV by 28%

Digital Marketing Analyst

BAFI FINANCE

2021 - 2022,

Cryptocurrency

Achievements/Tasks

Performed rigorous A/B testing, which improved the conversion rate of marketing

Improved on-page SEO performance, resulting in page speed improvement of 70%

Automated marketing KPI reporting using Google Analytics and Google Sheets, saving roughly 6 hours of manual work each week

Marketing Managee

Edulethics Africa

03/2022 - Present,

Marketing Lead at Edulethics Africa. Achievements/Tasks

Remote

Created more robust and effective marketing plans that increased target marketing campaigns.

Pioneered new marketing department, leading company to winning major contracts and partnerships

Fundamentals of Digital Marketing

Google's digital skills certification after successful completion of the digital marketing course.

Google Digital Analytics(beginner and advanced)

Google analytics certification for beginner and advanced analytics. Scored 97% in the google analytics qualification exam.

Social Media Marketing

Certified by e-marketing institute

Search Engine Optimization (SEO/SEM)

Certified by e-marketing Institute