Daniel Adepelumi

Creative and results-driven Content Creator with professional experience developing high-performing content for the real estate industry. Experienced in creating multi-platform campaigns across Instagram, Facebook, LinkedIn, blogs, email marketing, websites, and video content that educate buyers, build trust, and generate qualified property enquiries. Skilled at combining storytelling, visual content, buyer psychology, and digital marketing to produce engaging campaigns that support sales objectives.

Proficient in Canva Pro, Adobe Photoshop, CapCut, Google Analytics, Meta Business Suite, SEO, and content performance analysis, with a strong understanding of real estate buyer journeys, investment-focused marketing, and brand consistency across digital and print platforms.

Content Strategist/Creator at FirstFruit Housing Limited (2025-08 – Present)

• Develop and execute content strategies that support residential property launches, investment campaigns, and brand awareness initiatives.
• Plan editorial calendars across social media, blogs, newsletters, website content, and video platforms, aligning content with buyer journey stages and business goals.
• Create persuasive marketing copy for property campaigns, investment education, project launches, and sales enablement materials.
• Produced 80+ published property videos and contributed to the creation of 120+ content assets, including videos, blogs, campaign copy, and marketing content.
• Personally capture on-site property footage and collaborate with videographers and editors to produce engaging marketing videos.
• Wrote 12 published SEO-focused blogs and developed 20+ additional articles covering buyer education, market trends, and property investment.
• Develop creative briefs and content direction for designers and creative teams to ensure campaigns align with brand guidelines and marketing objectives.
• Collaborate with sales and marketing teams to create content that addresses buyer objections and supports lead generation.
• Monitor content performance and audience engagement to improve future content strategy.

Content Creator & Social Media Manager (Visual & Social Platforms) at Voltkits Limited (2024-02 – 2025-06)

• Managed the company's social media presence across Instagram, Facebook, LinkedIn, and TikTok, ensuring consistent publishing and audience engagement.
• Planned and executed campaign-based content calendars aligned with product launches and business objectives.
• Created graphics, promotional creatives, and marketing assets using Canva and Adobe Photoshop.
• Produced and edited short-form video content for social media using CapCut and other mobile editing tools.
• Wrote captions, promotional copy, website content, and campaign messaging that strengthened brand positioning.
• Monitored platform performance and audience engagement, using insights to optimise future content.
• Collaborated with creative teams to maintain a consistent visual identity and brand voice across all digital channels.

Volunteer Editorial & Social Media Associate at Living Faith Church (Winners Chapel) (2020-09 – 2024-12)

• Edited written content for digital and print publications, ensuring clarity, consistency, and editorial quality.
• Repurposed sermons and long-form content into social media posts, announcements, and other communication materials.
• Collaborated with the editorial and communications team to deliver content under tight publishing deadlines.
• Maintained consistent messaging and communication standards across multiple channels.

Volunteer Videographer & Social Media Team Member at Celebration Church International (2020-09 – 2024-12)

• Capture photo and video content during church services, conferences, and special events.
• Support the creation of engaging digital content for social media platforms, helping communicate the church's message across online audiences.
• Collaborate with media, communications, and creative teams to ensure timely delivery of high-quality visual content.
• Assist in maintaining visual storytelling standards and brand consistency across digital platforms.
• Contribute to fast-paced content production workflows during live events and weekly services.

Freelance Graphics Designer at Freelance Graphics Designer (2019-01 – 2020-12)

• Designed marketing materials including flyers, social media graphics, event posters, business cards, banners, and promotional assets for small businesses.
• Created visual content using Canva and Adobe Photoshop while maintaining each client's brand identity and communication objectives.
• Collaborated with clients to translate marketing ideas into engaging visual designs for digital and print platforms.
• Delivered creative assets within agreed timelines while managing multiple client projects simultaneously.

Freelance Digital Marketing Consultant at Freelance Digital Marketing Consultant (2026-01 – Present)

• Develop digital marketing strategies for businesses focused on improving online visibility, customer engagement, and lead generation.
• Manage social media accounts across Instagram, Facebook, LinkedIn, and TikTok, creating platform-specific content calendars and publishing strategies.
• Create engaging content including graphics, short-form videos, blogs, captions, newsletters, and marketing campaigns tailored to each client's goals.
• Write SEO-optimised website copy, blog articles, and landing pages to improve search visibility and support customer acquisition.
• Design email newsletters and marketing content that nurture audiences and communicate promotions, updates, and offers.
• Monitor campaign performance using platform analytics and recommend improvements based on engagement and audience behaviour.
• Advise businesses on content strategy, brand messaging, audience targeting, and digital marketing best practices.

B.Sc. in Microbiology – Elizade University (2023-09 – 2023-09)