Elma Francis

Creative and results-driven Social Media Manager and Content Creator with hands-on experience building a brand's social media presence from the ground up. Grew Allyoucaneatbyaura from 0 to 700+ followers within a few months and contributed to over 100% growth in sales through engaging content, trend-driven marketing and audience engagement. Skilled in Instagram and TikTok management, video editing, Canva, content planning, analytics and community management, with a strong ability to identify and adapt emerging trends to different brands and audiences.

Social media Manager & Content Creator - Allyoucaneatbyaura

(2025-11 - 2026-05)

• Grew brand's social media following from 0 to 700+ followers within a few months through consistent, audience-focused content.
• Contributed to over 100% sales growth through social media content, product promotion and audience engagement
• Created and edited content for Instagram and TikTok, while identifying and adapting trending content to fit the brand and audience.
• Used canva, Instagram insights and TikTok analytics to create, monitor and improve content performance while managing audience engagement and customers enquiries.

Bachelor of Science - Pharmacology - University of Calabar (2026-03)