Area Sales Manager - Apple and Pears Limited - Nigeria
(2023-01 - 2024-12)
- Spearheaded the onboarding and training of 15+ new distributors, expanding the company's network coverage within the region.
- Managed and motivated a team of sales representatives under distributorship, implementing performance tracking that led to an increase in team productivity.
- Ensured strict financial discipline by monitoring distributor accounts, resulting in a 98% on time payment rate and a significant reduction in outstanding debts.
- Developed and executed strategic sales plans that consistently exceeded quarterly sales targets by an average of 10%.
Area Sales Manager (ASM) - Ominbiz - Nigeria
(2022-02 - 2023-06)
- Supervised a team of 10 lead generators, optimizing routes and strategies to improve lead quality and conversion rates.
- Pioneered a new customer onboarding process that improved customer retention in the first six months.
- Drove market activation efforts that successfully introduced the company's products to 50+ new retail outlets.
Sales Executive - Trade Depot - Nigeria
(2019-07 - 2021-06)
- Acquired and onboarded over 200 new B2B customers, directly contributing to an increase in regional sales volume.
- Managed the end-to-end sales cycle, from prospecting and generating orders to ensuring prompt payment, maintaining a near perfect collection rate.
- Cultivated and maintained strong, long-term relationships with key customers, ensuring repeat business and high satisfaction.
Van Sales Representative - Nestlé Nigeria Plc - Nigeria
(2014-01 - 2019-05)
- Managed a high-volume sales route, consistently exceeding sales targets by effectively selling the full portfolio of Nestlé products.
- Performed daily merchandising to ensure optimal product visibility, placement, and stock availability in all assigned stores.
- Maintained impeccable financial records, balancing company accounts daily with 100% accuracy.
Promotions Supervisor - Cadbury Nigeria Plc - Nigeria
(2013-03 - 2013-08)
- Successfully led the activation and launch of a new product across two states (Plateau and Bauchi), significantly boosting brand awareness.
- Recruited, trained, and supervised a team of 20 promoters, ensuring brand representation and sales techniques were consistently met.
- Coordinated promotional events that resulted in a 40% sales uplift for the featured product during the campaign period.
Sales Representative - Unilever Nigeria - Nigeria
(2011-01 - 2012-08)
- Conducted van sales and direct store deliveries, effectively managing inventory and maximizing sales opportunities on the route.
Merchandiser - Tequila Nigeria - Nigeria
(2010-01 - 2011-12)
- Executed instore merchandising plans for key accounts, ensuring compliance with planograms and maximizing product visibility.
- Generated direct sales and built rapport with store managers to secure prime positioning for company products.
