Maxwell Onwuka
Biomedical engineering
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About
Ready to achieve aims and results to the company
Experience
Marketing & Business Development Manager - Pacific Diagnostic Nigeria Ltd. (SIEMENS HEALTHINEERS INTERNATIONAL)
(2023-11)
- Identify new business opportunities, markets, and clients
- Develop and execute growth strategies aligned with company goals
- Drive revenue generation and market expansion
- Support long-term business planning and transformation initiatives
- Conduct market intelligence and competitor analysis
- Monitor industry trends, customer needs, and technology developments
- Use insights to shape go-to-market strategies and product positioning
- Develop and implement integrated marketing plans
- Manage campaigns (digital, events, content, branding)
- Create marketing materials like brochures, case studies, presentations
- Ensure alignment with global/regional Siemens branding and strategy
- Build and maintain strong relationships with key clients and stakeholders
- Engage with government agencies, corporate clients, partners and distributors
- Understand customer needs and propose tailored solutions
- Generate and qualify leads and business opportunities
- Develop and manage sales pipeline
- Support bid/tender processes and commercial proposals
- Work closely with sales teams to close deals and achieve targets
- Work with internal teams: Engineering, Product management, Finance, Operations
- Align marketing and business development with technical solutions and project delivery
- Coordinate strategic initiatives, workshops, and business reviews
- Track performance using KPIs and dashboards
- Contribute to portfolio planning and investment decisions
- Develop strategic partnerships and alliances
- Collaborate with vendors and external partners for growth
- Support joint ventures or large infrastructure projects
- Support pricing strategies and profitability analysis
- Monitor budgets, forecasts, and ROI on marketing campaigns
- Ensure commercial viability of projects
- Strengthen Siemens' brand in sectors like energy, healthcare, infrastructure, industry automation
- Represent the company at industry events, conferences, and client meetings
Education
Master's - Biomedical Engineering - University of Lagos (2019)
Bachelor's - Biomedical Engineering - Babcock University Ilishan Remo (2010 - 2015)
Certification - NIBE Certified Biomedical Engineer - Nigeria Institute for Biomedical Engineer (NIBE) (2016)
SHE Course Level 1 - Health and Safety - Harvard HSE School (2009)
SHE Course Level 2 - Health and Safety - Harvard HSE School (2010)
SHE Course Level 3 - Health and Safety - Harvard HSE School (2011)
Diploma - West Africa Examination Council - Mic-bay Private School (2018)
Diploma - West Africa Examination Council - Mic-bay Private School (2000)
School Leaving Certificate - General Education - O.D.C School 1 (1990)
