Mohammed Mariam Tumininu
Social Media Manager
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About
Creative and results-driven Social Media Manager with proven experience in developing and executing content strategies that increase brand visibility, audience engagement, and online growth across multiple social media platforms. Skilled in content planning, community management, social media analytics, brand storytelling and performance optimization. Proficient in creating compelling content, managing digital communities, and leveraging data-driven insights to achieve marketing objectives.
A consistent professional committed to building authentic brand presence, fostering meaningful audience relationships, and delivering measurable results through innovative and strategic social media management.
Experience
Social Media Strategist - VAULTORA
(2025)
- Built and launched in four hours a hybrid agency delivering tailored social media solutions integrated with cybersecurity frameworks to ensure safe brand scaling.
- Created and implemented growth strategies for businesses, increasing brand engagement by 40%.
- Designed high-performing content that boosted audience reach and visibility.
- Conducted social media audits and optimized platforms for brand consistency.
- Created, designed, and engaged across all platforms.
Social Media Manager - DigiHive - Nigeria | United Kingdom
(2024)
- Created tailored strategies to increase brand awareness and engagement across multiple platforms.
- Curated and produced engaging content (posts, images, videos) that resonated with target audiences.
- Oversaw day-to-day operations of social media profiles, ensuring consistent posting and messaging.
- Interacted with followers, responding to comments and messages, and fostering a positive online community.
- Monitored and evaluated social media performance using analytics tools, staying updated with trends and working with other teams.
- Provided regular reports on performance, growth, and ROI to stakeholders.
Social Media Team Lead - TechNest - St. John's, Canada
(2024 - 2026)
- Managed LinkedIn & Instagram pages, driving organic growth.
- Designed content calendars, graphics, and engaging copy tailored to audience needs.
- Analyzed performance metrics and adjusted strategies to improve engagement.
- Supervised team members' output.
Social Media Manager - SwiftMeal Delivery - Lagos, Nigeria
(2025-10 - 2025-11)
- Developed and executed the #SwiftMealChallenge, a 7-day viral campaign that boosted engagement and brand visibility.
- Created and implemented social media strategies across TikTok, Instagram, X, and LinkedIn.
- Led the SwiftMeal Recharged comeback campaign, turning customer complaints into powerful brand storytelling.
- Collaborated with designers and marketers to produce daily content showcasing customer satisfaction and operations.
- Designed and managed Customer Service Week and appreciation campaign.
- Tracked performance metrics to analyze campaign effectiveness and audience growth.
- Partnered with cross-functional teams to maintain consistent brand messaging.
Education
HND & ND - Procurement & Logistics Management - The Polytechnic, Ibadan (2014 - 2019)
