Olakunle Basorun

Olakunle is a seasoned customer centric entrepreneur with a solid background in business management, process optimization and revenue generation Identification. Hardworking, dedicated and resourceful leader with over ten years entrepreneurial experience. Olakunle is ready to leverage experience and drive to pursue new professional challenges.

Entrepreneur in Residence

Hapoti Furniture Limited, Lagos

• Sourced initial funding of 500,000 Naira to get business up and running while planning initial structure and making strategic first hires.
• Worked on business plan, mission statement, and vision along side my team.
• Introduced new methods, practices, and systems to reduce turnaround time from one month for standard settees to 2 weeks while in some rear cases 3 days.
• Negotiated supplier contracts to secure competitive pricing for materials and services.
• Identified target customer personas through in-depth research and implemented tactical marketing strategies to reach them.

Tripican Limited, Lagos

• Devised processes to boost long-term business success and increase profit levels.
• Determined areas in need of improvement and devised targeted corrective actions for each concern to maintain optimal business operations.
• Mapped income generating strategies to grow revenue.
• Built business to 2600 customers by implementing effective marketing and customer engagement plans.
• Generated additional revenue streams through constructive partner and client relationships.
• Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.

Eventvisa, Lagos

• Conducted target market research to scope out industry competition and identify advantageous trends.
• Networked with other businesses and customers to increase sales opportunities and contacts.
• Developed marketing materials and campaigns to boost brand awareness and customer engagement.
• Recruited, interviewed and hired new staff members and developed training materials for employees.
• Introduced new methods, practices, and systems to help live/audience based tv shows attract better studio audiences
• Significantly helped tv shows populate their recording studios by average of 100 audiences per recording.
• Increased company revenue per show from 50,000 Naira to 120,000 naira within 0ne year.

Certifications

Business of Product Management I, Coursera  Business of Product Management II, Coursera IBM New Collar: Customer Engagement Specialist, Coursera Developing Innovative Ideas for New Businesses, Coursera The Art & Science of Product Management, Coursera Education

Bachelor of Science: Economics

Lead City University - Ibadan, Nigeria

• Member of Chess Team
• Professional development completed in Entrepreneurship

Saint Patrick's College - Ibadan, Nigeria