Olugbade Tayo

Creative and detail-oriented Graphic Designer with 10+ years of experience creating engaging and impactful visual content across digital and print platforms. Expertise in brand identity, visual storytelling, typography, layout design, and color theory. Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and After Effects, with proven motion graphics and video editing capabilities.

Adept at collaborating with internal teams to develop design concepts and campaigns, ensuring brand consistency across all visuals. Experienced in managing multiple projects independently in remote environments while meeting tight deadlines. Seeking to contribute creative problem-solving skills and diverse portfolio to Workforce Group's innovative design initiatives.

Founder & Brand Graphic designer at Canvally studio (2021-08 – Present)

• Design and deliver creative assets for digital and print platforms including social media graphics, website visuals, presentation decks, promotional flyers, and marketing materials for 15+ clients across hospitality, lifestyle, and digital marketing sectors.
• Collaborate with internal marketing teams, content creators, and external vendors to develop design concepts and integrated campaigns aligned with client KPIs and brand positioning.
• Ensure brand consistency across all visual touchpoints by developing scalable brand systems including logo suites, color palettes, typography guides, and reusable templates.
• Manage multiple concurrent design projects with competing deadlines, maintaining 100% on-time delivery while upholding premium visual standards.
• Stay updated with current design trends, emerging tools, and industry best practices to deliver innovative, audience-engaging visuals.
• Apply strong understanding of typography, layout, and color theory to create visually compelling and conversion-focused designs.

Brand Strategist at Apek Group (2019-09 – 2021-09)

• Collaborated with cross-functional internal teams to develop design concepts and marketing campaigns supporting client business objectives in luxury and lifestyle sectors.
• Produced video content and motion graphics for social media engagement and digital storytelling, enhancing brand visibility and audience connection.
• Managed creative workflows for 10+ simultaneous branding projects in a fully remote environment, ensuring on-time delivery and strict adherence to client brand guidelines.
• Reviewed and refined design assets for advertising, digital campaigns, and print media, maintaining premium visual standards and brand consistency.
• Implemented structured digital asset management systems, improving team efficiency and brand asset retrieval by 50%.

BTech in Chemical Engineering – Ladoke Akintola University of Technology (2023-08)

Secondary school leaving certificate – Walas Universal Secondary School (2011-01)