Ozioma Nelson

Results-oriented Digital Marketing Specialist with extensive hands-on experience driving audience growth, campaign engagement, and lead generation across remote digital environments. Proven expertise in social media management, content strategy, email marketing automation, and multi-channel lead generation. Highly proficient with industry-standard platforms including Meta Business Suite, HubSpot, Mailchimp, Klaviyo, Canva, and advanced AI-powered content tools.

Skilled in leveraging SEO principles, analytics reporting, and audience segmentation to position digital brands effectively and achieve measurable marketing metrics.

Social Media Manager & Community Support at SestraNow Consulting LLC (2024-04 – 2026-02)

• Strategy & Content Management: Managed social media activities and community engagement across digital platforms, developing high-converting content calendars that increased brand visibility and active community participation.
• Campaign Execution: Coordinated multi-channel social media campaigns around key organizational initiatives and designed high-performing marketing graphics using Canva.
• Community Support & Retention: Oversee community communications, quickly addressing audience inquiries and maintaining high engagement retention rates.
• Email & Digital Communications: Supported email marketing campaigns to maintain continuous touchpoints and foster brand loyalty.
• Operations & Task Coordination: Organized digital assets, SOPs, and marketing collateral within Google Workspace, utilizing Asana and Trello to streamline project timelines and team workflows.
• Performance Analytics: Monitored key engagement metrics and data insights to continuously optimize content strategy based on audience behavior.

Digital Marketing & Content Specialist at Freelance (2023-01 – Present)

• Content Strategy & Creation: Execute comprehensive digital content strategies tailored for personal brands and corporate clients across Facebook, LinkedIn, Instagram, and TikTok.
• Multi-Media Production: Produce graphics, educational short-form videos, and promotional copy using Canva and advanced AI-powered content creation tools (e.g., ChatGPT).
• Lead Generation Support: Design and deploy targeted lead-generation content strategies coupled with high-converting call-to-actions (CTAs).
• CRM & Automation Management: Organize contact databases, track lead conversion lifecycles, and streamline workflows using HubSpot CRM.
• Email Marketing Support: Manage end-to-end email campaign logistics, list segmentation, and template updates using Mailchimp and Klaviyo.
• Market Research & SEO: Conduct keyword research and competitive analyses to maximize search relevance and alignment with trending industry topics.

Real Estate Operations & Lead Generation Specialist at Freelance (2023-01 – Present)

• Niche Content Marketing: Develop specialized educational marketing collateral targeting real estate investors, property managers, and business operators.
• Prospecting & Database Operations: Maintain organized prospect databases, track client pipelines, and evaluate lead activity utilizing specialized CRM and spreadsheet systems (e.g., Podio CRM).
• AI-Driven Video Creation: Capitalize on AI video platforms to script, edit, and launch short-form real estate marketing content that drives organic inbound inquiries.

Bachelor of Science (B.Sc.) in Health Education – University of Nigeria, Nsukka