Rita Ehichioya

Product Manager with 4+ years of experience building and scaling digital products across FinTech, B2B SaaS, marketplaces, and technology platforms. Experienced in owning the full product lifecycle from discovery and strategy through roadmap execution, launch, analytics, and continuous improvement. Proven experience building customer-centric financial products, including digital lending platforms, payment workflows, wallet experiences, commerce solutions, and operational platforms.

Skilled at translating customer needs and business objectives into scalable product solutions through research, product strategy, detailed requirements, Agile delivery, and cross-functional collaboration.

Combines Product

Management, UX, and Quality Assurance experience to deliver intuitive, reliable products that improve customer experiences, streamline workflows, and drive measurable business outcomes.

Product Manager (Contract) at Semicolon Africa (2025-07 – 2026-07)

• Led product strategy and end-to-end development of 0→1 B2B SaaS platforms, translating business objectives and user needs into scalable digital solutions.
• Owned product discovery, roadmap planning, requirements definition, and delivery execution while collaborating with engineering and design teams.
• Created PRDs, user stories, workflows, and acceptance criteria to support efficient product development and delivery.
• Conducted customer discovery, usability testing, and competitive research to validate product decisions and improve user experiences.
• Established Agile delivery practices including backlog prioritization, sprint planning, product reviews, and stakeholder alignment.
• Leveraged analytics, user feedback, and experimentation to guide product improvements and measure product performance.

Product Manager at Evolve Credit (2023-05 – 2025-02)

• Owned the product strategy, roadmap, and lifecycle management of multiple digital financial platforms supporting lending operations, customer onboarding, loan servicing, repayments, collections, and internal operational workflows.
• Led product discovery by analyzing customer behavior, operational challenges, and business requirements to identify opportunities that improved financial product experiences and platform efficiency.
• Managed the development of core financial workflows including loan origination, approval processes, disbursement flows, repayment management, arrears tracking, and recovery operations.
• Redesigned the Arrears Management System (AMS), introducing workflow automation and operational improvements that reduced loan recovery timelines by 40%.
• Delivered automated underwriting and approval workflows that reduced loan processing turnaround time by 35% while improving operational efficiency.
• Collaborated with engineering teams on API integrations, payment workflows, automated processes, and scalable platform enhancements.
• Managed payment and financial workflows by integrating third-party payment providers, improving customer transaction experiences and enabling seamless collections, repayments, and disbursement processes.
• Defined product requirements, success metrics, and acceptance criteria while partnering with engineering, QA, operations, and leadership teams to deliver high-quality releases.
• Used customer insights, analytics, and feedback loops to prioritize roadmap initiatives and continuously improve platform adoption and user experience.

Product Manager at Royal Exchange MFB (2023-01 – 2023-05)

• Improved digital banking experiences by optimising customer onboarding journeys and reducing friction across web-based financial workflows.
• Used customer feedback and behavioural insights to redesign onboarding processes, reducing abandonment by 25%.
• Collaborated with operations, customer support, and business teams to improve customer experience and increase product adoption.
• Prioritized product improvements based on customer needs, business objectives, and operational impact.

Product Manager at Afrisplash Remotely (2022-04 – 2022-10)

• Contributed to the end-to-end delivery of Open Source Afrisplash, a web-based African talent marketplace.
• Participated in customer discovery, market research, feature prioritisation, and product validation activities.
• Worked closely with design and engineering to define user stories and product requirements.
• Supported launch planning and post-launch product improvements through customer feedback analysis.

B.Tech in Agriculture Science – Federal University of Technology, Minna