Business Manager - Hexia Health Limited - Lagos, Nigeria
(2025-03)
- Lead strategic growth initiatives and market penetration efforts for Hexia Health's digital health platform.
- Develop and execute business plans aligned with company vision to increase user adoption and revenue streams.
- Collaborate with product and technology teams to inform and shape product roadmaps based on market insights and user feedback.
- Drive partnership development and stakeholder engagement across healthcare providers, government agencies, and tech partners.
- Oversee operational processes, ensuring scalability, compliance, and customer satisfaction.
- Utilize data analytics to guide strategic decision-making and optimize portfolio performance.
Senior Product Manager & Portfolio Lead (Sub-Saharan Africa) - CODIX PHARMA LTD - Lagos, Nigeria
(2022-11 - 2024-10)
- P&L & Growth Leadership: Held full commercial accountability for the radiology and rapid diagnostics portfolio across Nigeria, Ghana, Sierra Leone, and The Gambia, delivering 100% portfolio growth in two years by executing robust strategic brand plans.
- Principal Relationship Management: Served as the key relationship manager for Biomedomics Inc, Micobiomed and Perlove overseas companies ensuring aligned strategic goals, flawless contract execution, and enhanced reputation, making Codix the exclusive distributor of choice.
- Team Leadership & Development: Managed and mentored a cross-functional team of product managers, clinical specialists, and key account managers, setting clear sales targets, providing tools, and driving performance to exceed budgets.
- Market Access & Key Account Penetration: Secured landmark adoptions of novel diagnostic solutions (Sickle Cell, Anaemia) by directly engaging and contracting with State Ministries of Health in Lagos, Kano, and Nasarawa, demonstrating superior key account management skills.
- Strategic Marketing & Launches: Conceived and executed multi-channel marketing campaigns to support the successful launch of new products (Malaria/HIV RDTs, POC devices), significantly increasing market share.
Marketing & IT Manager - HONEY VENT PHARMA CONSULTING - Lagos, Nigeria
(2018-12 - 2022-10)
- Business Transformation: Applied lean and agile methodologies to turn the business profitable within 3 years, overseeing all commercial, marketing, and operational functions.
- Stakeholder Engagement: Built a premium platform with a subscriber database of 600+ Healthcare Professionals and KOLs, enhancing the company's reputation as a trusted partner in Pharma consulting.
- Innovative Campaigns: Designed and executed digital marketing strategies that established the venture as the first point of call for go-to-market strategies amongst retail pharmacies in Lagos.
Chief Technology Officer & Head of Digital Business - MEGA HEALTHCARE DISTRIBUTION CENTERS PLC - Lagos, Nigeria
(2020-09 - 2021-06)
- Commercial Strategy: Transformed a web platform into a revenue-generating asset by leveraging it as a targeted marketing channel for multinational pharma companies, increasing revenue by 5% in 5 months.
- Partnerships & Acquisition: Brokered and closed partnerships with 14 major pharma manufacturers, structuring contracts and ensuring just-in-time order fulfilment across a network of 700+ retail pharmacies.
- Data-Driven Decision Making: Developed advanced analytics and business intelligence reports to track buying patterns, curate marketing strategies, and present value propositions to banks and new markets, driving a 175% increase in platform traffic.
Radiology Team Lead & Medical Radiographer - Frontline Medical & Radiography
(2017-01 - 2022-12)
Grounded clinical experience providing deep insight into physician, specialist, and patient needs, and the operational realities of healthcare facilities.
