T E E F I T B L U E
CREATIVE DIRECTOR | ART DIRECTOR | VIDEO EDITOR | PHOTOGRAPHER
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About
A visionary Creative Director, Art Director, Video Editor, and Photographer with a strong foundation in business strategy and branding. Expert at crafting compelling visual narratives across fashion, music, and commercial industries, merging creativity with market-driven storytelling. Skilled in developing brand identities, leading visual projects, and executing high-quality productions.
Passionate about innovation, cultural expression, and strategic creative execution. Combines creative execution with business strategy to deliver clear, impactful communication across digital platforms.
Experience
FREELANCE CREATIVE DIRECTOR & ART DIRECTOR at TEEFITBLUE STUDIOS (2018 – Present)
- Lead creative direction and art execution for fashion campaigns, music videos, and commercial projects.
- Conceptualize and develop compelling brand narratives that align with clients' visions.
- Oversee set design, lighting, and post-production to ensure a high-end visual aesthetic.
- Collaborate with brands, musicians, and agencies to create trendsetting, culture-defining visuals.
SENIOR VIDEO EDITOR & MOTION GRAPHICS DESIGNER at MARASOFT PAY (2023 – 2025)
- Edit high-end commercials, and branded content with cinematic storytelling.
- Design motion graphics, and text animations for engaging storytelling.
- Collaborate with creative and marketing teams to deliver industry-standard content.
PHOTOGRAPHER, CONTENT CREATOR & ART DIRECTOR at VISUAL ROOOMXIX (2020 – 2024)
- Provide insights on content strategy, social media trends, and consumer behavior.
- Capture high-quality fashion, portrait, and commercial photography with a signature aesthetic.
- Develop and execute editorial-style shoots with strong artistic direction.
- Retouch and enhance images to achieve a polished, magazine-quality finish.
- Work with models, designers, and stylists to curate strong, cohesive brand visuals.
CONTENT PRODUCER & VISUAL BRAND LEAD (IN-HOUSE) at BEYOND FITNESS (2025 – Present)
- Designed campaign assets supporting membership growth, corporate wellness partnerships, and brand activations.
- Conceptualized and coordinated documentary-style Women’s Day interview campaigns.
- Contributed to follower growth during high-volume content rollout periods through consistent, narrative-driven output.
- Produced activation and promotional videos leveraged in securing new client partnerships.
- Collaborated cross-functionally to align creative production with business and campaign goals.
Education
BSC. in BUSINESS EDUCATION AND ACCOUNTING – TAI SHOLARIN UNIVERSITY OF EDUCATION (TASUED) (2017 – 2020)
SECONDARY SCHOOL CERTIFICATE. – SIMMIC HIGH SCHOOL (2007 – 2013)
