Victor Murana

Highly skilled Creative Designer with over four years of experience across diverse industries, including media, ecommerce, automotive, and corporate sectors. Recognized for creating impactful, user-centered designs that drive engagement, strengthen brand identity, and support business growth. Proficient in Adobe Creative Suite, Photoshop, Illustrator, Canva, Figma, and brand strategy, with a proven ability to execute data-driven and visually compelling projects that enhance customer experience and achieve measurable results.

Creative Designer/Marketing Associate at VCL (Vethan Concepts Ltd) (2025-11 – Present)

• Led the visual design and content production for two major international exhibitions, RRAfrica 2026 and scientiFRIKA 2026 to be held at Lagos Oriental Hotel (June 2026), ensuring consistent brand identity across all marketing channels
• Designed high-impact static graphics, exhibition banners, roll-up flags, social media creatives, and marketing collateral to support event promotion and attendee acquisition
• Produced and edited motion graphics and promotional videos for digital campaigns, improving audience engagement and event visibility
• Collaborated with cross-functional teams on event branding, campaign strategy, and execution, contributing to overall exhibition planning and rollout
• Managed the full creative design process from concept development to final delivery, maintaining quality and meeting tight deadlines
• Created and optimized digital content and brand visuals for multiple subsidiary companies including: ETCON Labs, ETCON Analytical, Anywork365.ng, Asset Matrix, Perfect Events, CMP Media Agency

SEO Expert and Creative Designer at CMP Media Agency (2024-04 – 2025-12)

• Performed comprehensive SEO audits and employed design-focused optimization strategies, achieving a 35% boost in organic traffic
• Produced high-quality digital and print campaigns, fostering a 40% increase in brand engagement and expanding the client portfolio
• Engaged with cross-functional teams to ensure design outputs aligned with CMP's brand voice, enhancing client satisfaction

Lead Graphic Designer at Spice Village (2024-07 – 2025-03)

• Established a consistent social media content calendar, amplifying brand engagement by 40% and cultivating customer loyalty
• Engineered promotional assets (banners, posters, packaging) that strengthened brand recall and drove a 15% increase in online sales
• Partnered with marketing teams to showcase product diversity, resulting in a 25% uptick in foot traffic and social media followers
• Conceptualized seasonal campaign visuals that enhanced customer interaction, boosting online sales during peak periods

Graphic Designer & SEO Consultant at ConnectCiti Directory (2023-02 – 2024-04)

• Spearheaded the UI/UX redesign and visual revamp of the directory, making navigation intuitive and increasing engagement metrics by 20%
• Integrated SEO-friendly design enhancements, leading to a 30% improvement in site visibility and click-through rates
• Crafted distinctive graphics for directory listings and homepage features, reinforcing a trustworthy, contemporary visual identity
• Collaborated with technical teams to streamline layout accessibility and enhance user experience across devices

BSc in Geography – University of Ibadan

MSc in GIS – University of Ibadan