Caitlyn Najera

As Senior Account Executive at TEAM LEWIS, I leverage my communications skills to deliver high-quality results for our clients. I have 5 years of experience in the public relations and communications industry, working with various brands and agencies. In my previous roles at Beyond Fifteen Communications, I both supported and led accounts with media relations, social media and contributed to the successful execution of campaigns and projects.

I am passionate about creating engaging and impactful stories that resonate with diverse audiences and drive growth and awareness. I enjoy working in a collaborative and dynamic team, where I can learn from others and share my insights and ideas. My goal is to continue developing my skills and expertise in the public relations field, and to provide exceptional service and value to our clients and partners.

Senior Account Executive

TEAM LEWIS

• Directs, motivates and monitors team to meet or exceed campaign goals. Builds and maintains relationships with key consumer and trade media. Manages crisis communications and emergency response strategies and implementation.
• Assigns, supervises and reviews activities of public relations staff. Drafts bylines, press releases, blogs and media pitches.
• Secures top tier coverage for clients.

TEAM LEWIS

• Handled client accounts through entire lifecycle, executing contracts, providing customer service and advising on methods for maximizing return from services provided.

  Coordinated positive media interviews.

• Secured top tier coverage.
• Drafted bylines, press releases pitches and blogs.

Beyond Fifteen Communications, Inc. 

• Directed media relations, social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue- focused activities.

  Implemented strategic plan to grow social media audiences for key demographics.

• Experience in fast-paced environments

  Team management Coachable and quick learner Communication skills

• Time Management Conflict Resolution

Beyond Fifteen Communications Inc. 

• Created weekly social media content for clients of 2 million + followers. Supported and engaged with social media followers for clients. Researched and secures social media influencers.

  Created weekly and monthly reports for clients.

• Set up and oversees social media campaign advertisements.

  Managed customer digital marketing strategies to meet client goals and objectives.

• Trained and oversaw interns.

Beyond Fifteen Communications Inc. 

• Monitored daily and weekly schedules and monthly calendar obligations. Created and maintained spreadsheets and developed administrative and logistical reports.

  Maintained attendance records, taking note of staff vacation time, and sick days.

• Coordinated team events.
• Organized and maintained filing and document management systems. Created an administrative assistant manual.

Youth With A Mission 

Responsible for music program at Youth With A Mission. Planning, coordinating hospitality services, and operating events for approximately 900+ guests

Attended Orange Coast College in California studying Spanish.