Digital Marketing Specialist / Consumer Insights Analyst
Stuur een vacature direct naar deze kandidaat
Master's student in Behavioural Economics and Game Theory at the University of Amsterdam with experience in human resources, digital marketing, business operations, and data analysis. Skilled in recruitment support, onboarding, stakeholder coordination, and process administration within international environments. Combines analytical thinking with hands on commercial experience gained through independent business operations, supplier management, customer research, and digital content creation.
Fluent in Mandarin Chinese and Shanghainese, proficient in English, and currently studying Dutch.
Recently, I have gained experience across human resources, digital marketing, and business operations in both corporate and entrepreneurial environments.
As a Human Resource Specialist Intern at SANY Benelux, I supported recruitment, onboarding, contract administration, and HR related financial processes. I learned to work with SuccessFactors, created new positions within the system, coordinated onboarding procedures for new employees, reviewed invoices, and communicated with suppliers to resolve pricing and payment issues. This experience strengthened my ability to work accurately with administrative processes while coordinating with multiple stakeholders.
From June to August 2026, I will work as a Digital Marketing Specialist Intern at NextportChina, where I will contribute to digital marketing activities, content creation, and online communication in an international business environment.
Alongside my internships, I independently operated a small creative products business for several years. I was responsible for product design, supplier sourcing, price negotiations, quality control, packaging design, promotional activities, customer research, and on site sales. By collecting customer feedback and monitoring market trends at industry events, I continuously refined products, marketing approaches, and sales strategies.
Through these experiences, I have developed strong skills in stakeholder communication, process coordination, market research, problem solving, and learning new systems quickly.
MSc in Behavioural Economics and Game Theory, University of Amsterdam (expected July 2026). Bachelor's degree in Economics from Shanghai Jiao Tong University with a Minor in Human Resource Management (HR Management: 8.5/10). Academic training in Gemology and practical knowledge of the jadeite market. Currently studying Dutch and working toward A2 certification. Experienced with SuccessFactors, Adobe Photoshop, Excel, Power BI, Python, and STATA.
