Digital Marketing & Content Specialist - National University of Malaysia (UKM) – Qatar - Doha, Qatar
(2026-02)
- Spearhead the creation and execution of a comprehensive digital content strategy to enhance UKM Qatar's brand presence and attract prospective students across the MENA region.
- Manage and optimize the university's official social media platforms (Instagram, LinkedIn, Facebook, X, and TikTok), ensuring consistent brand messaging and high engagement rates.
- Design and implement targeted digital marketing campaigns for academic programs, open days, and university events, utilizing SEO/SEM best practices and paid social advertising.
- Produce high-quality multimedia content, including promotional videos, student testimonials, and graphic assets, to showcase campus life and academic excellence.
- Monitor and analyze digital performance metrics using Google Analytics and social media insights to refine strategies, improve ROI, and provide data-driven reports to university leadership.
- Partner with academic departments, admissions, and student affairs to develop content that accurately reflects the university's mission and supports recruitment goals.
Digital Content Specialist - Living Events - Doha, Qatar
(2025-01 - 2026-01)
- Developed and executed social media strategies, creating engaging text, image, and video content for diverse audiences.
- Managed content calendars, ensuring consistent brand voice and visual identity across all platforms.
- Tracked performance metrics and generated comprehensive reports to optimize campaign effectiveness.
- Collaborated with marketing and design teams to assist in managing paid social media campaigns and community engagement.
Social Media Content Creator - Freelance Content Creator - Doha, Qatar
(2022-01 - 2024-12)
- Built and managed personal platforms with a combined following of over 40k (TikTok: 12k+, Instagram: 17k+, Facebook: 5k+, LinkedIn: 5k+).
- Developed content strategies for influencers and popular social media pages in Qatar, driving audience growth and engagement.
- Optimized posts using trend analysis and platform-specific analytics to maximize reach and storytelling impact.
Field Sales Executive - Porcelux - London, United Kingdom
(2024-04 - 2024-08)
- Promoted high-end tile products to showrooms, developers, and interior designers, ensuring prime product placement.
- Built and maintained strong professional relationships with key stakeholders in the construction and design sectors.
- Coordinated timely delivery of materials and provided technical product education to clients.
Senior Sales Consultant - Sanilux - Doha, Qatar
(2021-08 - 2024-03)
- Developed new business relationships within the construction sector, targeting architectural and interior design studios.
- Created detailed quotes and proposals, managing the full sales lifecycle from lead generation to final follow-up.
Senior Sales Consultant - Nabina Ceramics - Doha, Qatar
(2019-01 - 2021-08)
- Provided expert consultation on ceramic products, driving sales through relationship management and technical expertise.
Visual Artist & Workshop Lead - Visual Artist (Freelance) - UAE, India, Qatar
(2017-01)
- Lead charcoal and graphite art workshops at prestigious venues including Cass Art, Doha Fire Station, and M7.
- Recognized by notable figures such as HE Sheikha Mayassa Bint Hamad Al Thani for artistic contributions.
