Digital Marketing Manager & E-commerce Specialist (Hotels and Travel agents) at Freelance (2024-11 – Present)
- Developed and executed comprehensive digital marketing strategies to boost online visibility, increase traffic, and drive sales for various clients Travel agents and Hospitality.
- Created and monitored paid ad campaigns across Google Ads, Facebook, and Instagram, consistently achieving high ROI and low CPA for clients.
- Planning, management, and optimization of all online marketing activities to increase brand awareness and effectively reach target audiences.
- Utilized SEO and content marketing techniques to improve organic search rankings, resulting in a significant increase in website traffic and lead generation.
- Collaborated with cross-functional teams (designers, developers, and content creators) to develop marketing assets such as banners, landing pages, and email campaigns.
- Analyzed performance metrics (Google Analytics, social media insights) to measure campaign success and identify areas for improvement, providing actionable recommendations.
- Implemented CRM and marketing automation tools (e.g., HubSpot, Mailchimp) to streamline customer engagement, improve retention, and increase repeat purchase rates.
- Led A/B testing efforts to optimize website design, email marketing, and advertising content, enhancing overall conversion rates and user engagement.
- Kept abreast of industry trends and emerging ecommerce technologies to propose innovative marketing solutions for client growth.
- Handled product pricing, promotions, and seasonal campaigns, ensuring clients achieved competitive advantage in the market.
- Development of on WordPress, implementation of HTML, CSS, and JavaScript for individual adjustments.
Social Media Manager / Digital Marketing Specialist at Dreamport (Remote) Trevolution Group (2023-02 – 2024-12)
- Developed and executed digital marketing strategies
- Managed social media accounts (Facebook, Instagram, TikTok) and increased engagement rates
- Produce content (social media post, posts, videos, stories and more)
- Created and optimized paid advertising campaigns (Meta Ads & Google Ads)
- Improved website traffic through SEO and content marketing strategies
- Analyzed campaign performance using tools like Google Analytics and provided actionable insights
- Collaborated with clients to enhance brand awareness and lead generation
Digital Marketer at Santa Claus Travel Egypt (2020-12 – 2023-12)
- Developed and executed digital marketing strategies to promote travel packages and increase online bookings
- Managed social media platforms (Facebook, Instagram, LinkedIn) to boost brand awareness and engagement
- Created and optimized paid advertising campaigns (Meta Ads, Google Ads) to generate leads and conversions
- Handled content creation including posts, captions, blogs, and promotional materials for travel offers
- Optimized website performance using SEO techniques to improve search engine rankings and organic traffic
- Monitored and analyzed campaign performance using tools like Google Analytics and Meta Insights
- Managed email marketing campaigns to nurture leads and retain customers
- Coordinated with hotels, tour operators, and partners to promote exclusive deals and packages
- Responded to customer inquiries and messages across digital channels in a timely and professional manner
- Stayed updated with digital trends and travel market insights to improve campaign effectiveness
Assistant Senior Corporate Travel Manager at Nirvana Travel & Tourism (2015-02 – 2020-01)
- Handling VIP governmental corporate accounts.
- Specializing in complex corporate travel itineraries
Senior Travel Consultant at HRG Egypt (2013-11 – 2014-08)
- Handling travel arrangements for corporate accounts
- Specializing in complex corporate travel itineraries and expense management.
- Led global travel program implementation, resulting in [positive outcome, e.g., cost savings, increased efficiency].
- Built strong relationships with key stakeholders and suppliers.
Corporate Travel Consultant at Thomas Cook (2011-10 – 2013-10)
- Handling (CAC) Cairo American College travel arrangements
- Using GDS system Amadeus, oracle and other B2B and other online booking system.
- Advise clients on vacation destinations that will be to their Liking destination, mode of transportation, travel dates, financial
- Negotiating with suppliers & clients.
Sales & Marketing Coordinator at Safir Hotel Cairo (2008-09 – 2011-09)
Supported the Sales team by preparing marketing materials, making sales calls, reviewing corporate contracts, and representing the hotel at conferences and events to enhance business development and sales opportunities.
Receptionist at Safir Hotel Cairo (2005-06 – 2008-12)
