Senior Brand Associate | Marketing Specialist - SUNPRIDE FOODS, INC
(2023-01 - 2026-12)
- Developed and executed annual brand plans, growth strategies, and 360° marketing campaigns across multiple brands.
- Led market, consumer, and competitive analysis to identify growth opportunities and counter competitor activities.
- Drove new product development in collaboration with R&D—from concept development, testing, and validation to launch execution.
- Managed end-to-end campaign planning, creative briefing, execution, and performance evaluation across channels.
- Oversaw marketing communications and in-store and on-ground marketing initiatives.
- Partnered with Finance, Demand, Sales Operations, and Production to ensure aligned planning, budget management, and ROI tracking.
Marketing Associate - RIBSHACK GRILL CORPORATION
(2023-01 - 2023-12)
- Edited and formatted marketing materials
- Supported marketing projects
- Conducted market research and analyzed consumer feedback
- Utilized analytics for data collection (social media, web, rankings)
- Assisted in organizing and attending promotional events
- Delivered promotional presentations
- Created online content for website and social media
- Wrote marketing literature (brochures, press releases)
- Fostered client relationships
Starbucks Barista - RUSTAN COFFEE CORPORATION
(2022-01 - 2023-12)
- Built beverages to the Starbucks standard
- Merchandised display cases and diligently promoted prepared foods to drive business revenue
- Created customer connections to ensure long-term sales
- Provided the Starbucks Experience to customers
Accounting Clerk - ESCAMILLA CREDIT FACILITIES, INC
(2020-01 - 2022-12)
- Prepared bank deposits, general ledger postings and statements
- Research, track, and restore accounting or documentation problems and discrepancies
- Inform management and compile reports/summaries on activity areas
