Crisanto III Saruca

I’m Crisanto Saruca and I'm a Communications and Creative Writing graduate from Ateneo de Manila University, who wants to continue a career in human resources. Through my previous role, I discovered how much I enjoy working in HR and supporting people-focused initiatives, which motivated me to continue building my career in the field. Due to my professional and organizational experiences, I’ve developed strong skills in project management, event coordination, and collaborative teamwork, allowing me to contribute effectively in fast-paced and team-oriented environments.

Assistant, Employee Engagement and Internal Mobility at Universal Robina Corporation (2025-01 – 2026-01)

• Led and executed employee engagement initiatives for 200+ employees as well as onsite and online activations with Jack 'n Jill, TopBreed, and El Real that consistently attracted 100 participants per activity.
• Coordinated complex end-to-end logistics for large-scale corporate events, including a Family Day at Star City for 710 attendees and a high-profile 2025 Year End Party for 1,000 employees, ensuring seamless execution and high employee satisfaction.
• Developed and managed global LinkedIn brand campaigns, notably for World Chocolate Day, which required the strategic cross-border coordination of chocolate manufacturing facilities across four international territories.
• Spearheaded internal brand loyalty programs, driving employee advocacy through the coordinated distribution of 200+ specialized themed assets and engagement materials per event.

Talent Marketing Intern at InCircle (2024-09 – 2024-12)

• Managed the identification, onboarding, and coordination of external talent and brand representatives, including contracts and timelines, while working with cross-functional teams for clients such as Grab and Huawei to support talent selection and stakeholder alignment.
• Collected and analyzed engagement and performance data to support talent sourcing strategies, contributing to the development of candidate pipelines, outreach initiatives, and internal reporting materials.
• Supported the planning and execution of brand events and activations for Johnnie Walker and Hendricks Gin, including participant briefing, on-site coordination, and post-engagement follow-ups.

AMPlitunes 2023 Artist Manager at Ateneo Musicians' Pool (2023-03 – 2023-04)

• Led the artist management team for AMPlitunes 2023: Biyahe. Oversaw all aspects of the project, from artist acquisition and liaison with the organization and recording studios to post-mortem analysis. Successfully managed album releases and coordinated with artists to address their needs and concerns.

CAMP Unity Project Head at Ateneo Musicians' Pool (2019-08 – 2019-12)

• As CAMP Unity Project Head, I spearheaded all the planning and execution of the weekend-long event and ensured smooth logistical flow throughout. This includes venue and equipment reservation, transportation for the attendees and speakers, and food allocation.

CoSA Workshops: Behind the Creative Eye Assistant Project Head at Ateneo Collegiate Society of Advertising (2022-12 – 2023-03)

• Assisted the Project Heads in initiating Behind the Creative Eye, a marketing and advertising webinar that garnered over 150 participants. I played a pivotal role in the project lifecycle, managing tasks from initial planning through execution and post-project evaluation.

Public Relations Core Team Member at Ateneo Blue Repertory (2022-01 – 2022-04)

• As Public Relations Core Team Member, I handled the social media postings for the online musical First Date's marketing campaign, accomplished content calendars, created social media spiels and in-art copies, and facilitated the musical's press conference.

Bachelor's degree in AB Interdisciplinary Studies (Communication and Creative Writing tracks) – Ateneo de Manila University (2023-06)