Diane Eudela

Hi, I’m Diane, a content producer with over five years of experience crafting blogs,

social media campaigns, video scripts, and website content. I specialise in technical writing, content planning, and research, translating complex ideas into clear, engaging narratives. I collaborate closely with cross-functional teams to create content that connects with audiences and supports business goals

Content Producer at SSA Consulting Group (2020-11 – Present)

• Produce technical and marketing content for technology products, such as AI, web apps, management systems, and e-Learning, translating complex concepts into clear, audience-friendly messaging.
• Develop SEO-optimised website content for web development projects, improving content structure, readability, and search visibility.
• Create copy for social media marketing campaigns, aligned with brand voice and campaign objectives.
• Conduct basic keyword research to support blog and website content planning.
• Manage and grow departmental Facebook, LinkedIn, and YouTube accounts through consistent content planning, posting, and optimisation.
• Write scripts for short-form and long-form videos used across social media, websites, and learning platforms.
• Create UI/UX copy for websites and digital platforms, including buttons, onboarding flows, navigation labels, and in-app messaging.
• Edit short-form videos for TikTok and social platforms using Veed and CapCut, increasing engagement and staying current with platform trends.
• Perform basic audio editing for video and e-learning materials.
• Assist in e-learning content development using Adobe Captivate, supporting interactive learning experiences.
• Support video production workflows, including scripting, basic editing, and content preparation for distribution.

Program Associate - DZMM Teleradyo at ABS-CBN Corporation (2020-02 – 2020-08)

• Contributed to radio news production by assisting with research, news gathering, and broadcast preparation.
• Coordinated with reporters, producers, and anchors to deliver timely and accurate news coverage.
• Wrote clear, engaging news headlines and scripts for live and recorded radio segments.
• Supported newsroom efficiency through content organization and production assistance.

Competition Monitoring Assistant - DZMM Teleradyo at ABS-CBN Corporation (2017-06 – 2020-02)

• Analyzed the news content and strategy of competing radio stations.
• Tracked breaking news, trending news items, topics discussed, and interviews conducted to support news production.
• Prepared summaries to inform editorial and programming improvements.

MA in Communication Major in Applied Media Studies – De La Salle University (2018)

Bachelor of Science in Development Communication – Adventist University of the Philippines (2012 – 2016)