Senior Technical Lead | Lead Full-Stack Engineer | Product & Platform Builder | AI-Enabled Delivery
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Senior Technical Lead and hands-on product/platform builder with 14+ years of experience turning business ideas into working software — from discovery and prototype/MVP through architecture, full-stack development, deployment, and production operations. Deep experience in PHP, Laravel/CodeIgniter, WordPress/WooCommerce, REST APIs, MySQL, JavaScript/TypeScript, Linux/AWS, and DevOps. Builds and leads ad-hoc, cross-functional teams assembled per project and runs multiple teams and engagements in parallel.
Applies AI as a disciplined engineering practice — maximizing output through skilled use of AI rather than heavy AI spend. Combines technical leadership with a builder mindset: understands the inner workings, stays close to the code, and guides products from concept to reliable production systems.
Senior Technical Lead / Lead Full-Stack Engineer at Contract & Agency Projects (2020-02 – Present)
Take products from idea to production: clarify the business need, shape requirements, build prototypes/MVPs, make architecture decisions, develop critical components, guide implementation, deploy, and support live systems. Form and lead ad-hoc, cross-functional delivery teams assembled per project — resourcing, onboarding, setting standards, and directing developers, designers, and specialists — while running several concurrent teams and client engagements in parallel. Drive cost-efficient AI practice across delivery: AI-assisted development, code review, research, and documentation, using prompt/context engineering and deliberate model and tool selection to maximize throughput while keeping AI tooling spend minimal; set the working practices and guardrails that let teams get real leverage from AI.
Lead end-to-end technical delivery across healthcare, consumer marketplaces, professional services, education, e-commerce, lead generation, and home-services platforms serving audiences in the Philippines, UK, Australia, and US. Modernize and extend long-running PHP, WordPress/WooCommerce, Laravel, and CodeIgniter systems while preserving business-critical workflows; design APIs, integrations, data models, migration paths, and new standalone services when they are the right fit. Stay hands-on with complex development, debugging, databases, performance, infrastructure, releases, incident response, code review, and mentoring; manage production environments across Linux, AWS, Cloudflare, DNS/SSL, and related DevOps work.
Software Engineer / Web Server Administrator / Web Marketing Specialist at R Financial Educators Pty Ltd (2018-09 – 2020-01)
Planned, built, deployed, and operated retirementservicesaustralia.com.au, rfinancialeducators.com.au, rfegroup.com.au, and supporting infrastructure, spanning application development, databases, SSL/domains, hosting, analytics, performance, troubleshooting, and digital campaign support.
Software Engineer / Web Server Administrator at Pinion Software Consulting and Apps Inc. (2018-02 – 2018-09)
Delivered WordPress and Laravel applications for international crowdfunding and e-commerce projects, with hands-on responsibility for application development, AWS hosting, server configuration, databases, and deployments.
Senior PHP Developer at Forthmedia Interactive Solutions (2017-05 – 2018-01)
Built and maintained production PHP, WordPress, and Laravel applications, integrations, and deployment environments across backend development, modern JavaScript stacks, debugging, and AWS/server support.
PHP Developer at Truelogic Online Solutions (2016-07 – 2017-02)
Maintained and enhanced an internal project-management platform using CodeIgniter/Laravel, React, SASS, MySQL, and Git within an Agile software-delivery environment.
Team Leader / Software Engineer at Mobile Group Inc. (2012-10 – 2016-07)
Bachelor of Science in Information Technology – Cavite State University (2008 – 2012)
