
Hagi Mendoza
Data Analyst | Marketing & Business Analytics | Reporting & Dashboarding
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About
Data Analyst with a background in marketing communications and administrative operations, with hands-on experience in data accuracy, operational reporting, stakeholder coordination, and business performance tracking across eight institutional brands. Recently completed the Google Data Analytics Professional Certificate and built an end-to-end Olist E-Commerce Analytics project using SQL, PostgreSQL, Python, and Tableau — delivering data-driven insights across Gross Merchandise Value (GMV) analysis, RFM segmentation, delivery performance, and cohort retention. Brings practical experience in dashboard development, inquiry tracking, and translating operational data into actionable business recommendations.
Experience
Marketing & Administrative Officer at Clarion School of Performing Arts (2023-12 – Present)
Full-Time: December 2023 - January 2026 · Part-Time: January 2026 - Present
- Managed social media content calendars for eight institutional brands across Facebook and Instagram using Meta Business Suite, monitoring engagement performance to support enrollment campaign planning.
- Tracked and documented student enrollment inquiries from social media channels, maintaining organized records of lead status, follow-up actions, and conversion notes to support marketing decisions.
- Coordinated with school leadership and operations teams to align marketing activities with enrollment targets, institutional reporting cycles, and stakeholder communications.
- Produced campaign copy and institutional announcements across multiple brands, ensuring consistent messaging aligned with enrollment objectives and brand guidelines.
- Monitored social media engagement metrics and enrollment inquiry trends across channels, identifying content patterns that supported higher audience engagement during enrollment periods.
- Maintained student information database of approximately 150+ enrolled students across multiple brands, ensuring data accuracy, completeness, and compliance with institutional documentation and confidentiality standards.
- Conducted billing and payment audits across multiple accounts, identifying and resolving record discrepancies to maintain financial accuracy and reporting compliance.
- Collected, verified, and organized student enrollment documentation, maintaining complete and audit-ready records across all institutional requirements.
- Handled regulatory compliance submissions (BIR, SSS, Pag-IBIG, PhilHealth), ensuring accurate and on-time filing across applicable obligations.
- Provided operational support to the Principal, Program Development Manager, and School Operations Manager, serving as a coordination point across faculty, vendors, and external agencies.
Education
Bachelor of Science in Business Administration, Major in Marketing Management – University of Santo Tomas - España Manila (2019-08 – 2023-06)


