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MULTIMEDIA CREATIVE DESIGNER· BRAND & VISUAL IDENTITY LEAD
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About
Results-oriented Multimedia Creative & Brand Designer with 9 years of cross-industry mastery transforming brand concepts into revenue-driving campaigns across hospitality, gaming, automotive, retail, and healthcare. Combines an IT academic foundation with end-to-end creative direction—from high-stakes casino draws, large-format outdoor billboards, and retail packaging to professional photography, video editing, and digital marketing. Known for rapid turnaround on high-pressure deadlines, brand consistency, and technical precision.
Experience
Graphic Artist - Midori Hotel and Casino - Clark, Pampanga
(2026-06 - 2026-08)
- Spearheaded high-stakes campaign creative: Engineered integrated promotional visual assets for multi-million casino draws, VIP member raffles, and seasonal hospitality promotions across digital and property-wide digital signage.
- Delivered 360° marketing collaterals: Designed luxury property assets including highway billboards, premium fine-dining menus, VIP event invitations, brochures, and digital display takeovers, enforcing strict brand consistency.
- Executed in-house commercial media production: Directed on-site photography and dynamic short-form video production covering culinary showcases, live entertainment, and corporate banquets, producing ready-to-publish social reels.
Graphic Artist (Hybrid) - Millennial Auto Solutions - Angeles City, Pampanga
(2023-05 - 2026-06)
- Built commercial visual identity & ad pipeline: Designed large-format highway billboards, branded price catalogs, and retail signage that elevated brand prestige and directly empowered sales conversions over 3 consecutive years.
- Produced high-converting viral media assets: Conducted specialized automotive photography and cinematic detailing transformation videos (before-and-after reels) that drove significant social engagement and customer bookings.
- Orchestrated corporate AVP & investor pitch materials: Scripted, edited, and animated comprehensive audio-visual presentations (AVPs) and investor decks, operating autonomously with high stakeholder trust in a hybrid arrangement.
Graphic Artist - iWorth International Corp. - Angeles City, Pampanga
(2022-11 - 2023-05)
- Pioneered retail product packaging & labels: Developed bespoke packaging, box layouts, container labels, and product unboxing collateral for commercial health and beauty product lines, ensuring print-ready CMYK pre-press precision.
- Executed daily multi-channel campaign rhythm: Produced high-volume promotional posters, price lists, and digital banners on aggressive daily publication cycles to support retail distribution networks.
- Captured brand event photography: Documented product launch summits, dealer conferences, and executive presentations for PR distribution and digital marketing archives
Graphic Artist - Fontana Development Corporation - Clark Freeport Zone, Mabalacat, Pampanga
(2020-02 - 2022-11)
- Managed resort-wide visual communications: Designed large-scale environmental signage, outdoor billboards, and dining menus across a 300-hectare resort, leisure park, and hotel complex, collaborating closely with marketing directors.
- Supervised artwork quality control & pre-press: Conducted rigorous proofing of design concepts, color calibration, and structural specifications prior to high-volume commercial printing and fabrications.
- Crafted award-winning artisan installations: Handcrafted bespoke decorative displays utilizing indigenous materials, receiving two corporate commendations for creativity, resourcefulness, and cultural storytelling.
IT & Layout Artist - Primus Medicus Distributors Inc. - San Isidro, City of San Fernando, Pampanga
(2016-08 - 2020-02)
- Dual-competency technical design leadership: Spearheaded both creative branding and technical IT infrastructure for a premier medical distributor, delivering product catalogs, compliance presentations, and B2B marketing collateral.
- Built complete corporate brand assets: Designed medical distributor logos, product line brochures, and corporate stationery, establishing a trustworthy, compliant visual presence for healthcare clients. Maintained critical IT & AV infrastructure: Leveraged Information Technology background to install, maintain, and troubleshoot company workstations, networks, and executive boardroom AV presentation systems.
Education
Bachelor of Science in Information Technology (BSIT) - Information Technology - Don Honorio Ventura Technological State University (2010 - 2015)
