Aarzu Haider

Recent BS Communication and Media Studies graduate with hands-on experience in digital marketing, social media management, content creation, and corporate marketing. Passionate about creating engaging digital content, supporting marketing campaigns, and contributing to collaborative teams. Strong communication, organizational, and creative problem-solving skills with experience in branding, market research, and customer engagement.

Eager to apply my knowledge while gaining valuable corporate experience in a dynamic professional environment.

Social Media Manager - Trendy Thrifts

(2025-01)

• Managed Instagram and Facebook content calendars and daily social media activities.
• Designed engaging promotional graphics using Canva.
• Created short-form videos and marketing content using CapCut and InShot.
• Responded to customer inquiries and maintained strong online engagement.
• Monitored content performance and adapted strategies using social media insights.
• Assisted in strengthening the brand's online presence through consistent content planning.

Marketing Intern - Matracon Pakistan (Pvt.) Limited - Islamabad

(2024-07 - 2024-08)

• Assisted in planning and executing marketing campaigns.
• Conducted market research to identify customer trends and competitor insights.
• Supported corporate branding and promotional activities.
• Coordinated with different departments to ensure timely completion of projects.
• Prepared reports, presentations, and meeting summaries.
• Worked effectively in a fast-paced corporate environment while maintaining quality standards.

Founder & Campaign Lead - Ecototes

(2023-01)

• Founded and managed a sustainable tote bag business campaign.
• Planned digital marketing strategies to promote eco-friendly products.
• Developed branding, social media content, and promotional materials.
• Managed customer communication and campaign execution.
• Monitored campaign performance and improved audience engagement.

BS - Communication and Media Studies - Fatima Jinnah Women University (2026)

Higher Secondary School Certificate - Dr. A.Q. Khan College of Science and Technology

Secondary School Certificate - Dr. A.Q. Khan College of Science and Technology