Abdul Basit

Results-oriented Digital Marketing professional with 1+ year of hands-on experience in SEO (local, on-page, off-page, and technical), paid advertising across Meta, Google, TikTok, and Snapchat, and social media management. Completed a Micro Degree in Digital Growth Marketing (Google Certified) from Nexskill at Arfa Tower, Lahore. Gained practical experience managing WordPress and Shopify websites, CRM integrations, pixel setup, and content strategy.

Passionate about driving measurable results through data-driven campaigns.

Meta Ads & SEO Specialist - Velvra Bags Collection - Lahore – On-site

(2025-06 - 2025-12)

• Created and configured social media and advertising accounts from scratch
• Managed WordPress-based website including product uploads and CRM integration
• Set up Meta Pixel and managed paid ad campaigns to drive sales
• Handled day-to-day social media content and community engagement

Local SEO & Social Media Manager - Automan Protection - Remote

(2025-09 - 2026-02)

• Optimised Google Business Profile to improve local search visibility and map rankings
• Developed and scheduled regular content to build consistent brand presence

Meta Ads Specialist & Social Media Manager - ONYX Visa Solution Pvt Ltd - Lahore – On-site

(2026-03)

• Designed ad creatives and managed end-to-end Meta ad campaigns
• Regularly published and boosted posts to grow organic and paid reach
• Generated qualified leads and converted prospects into customers through targeted ads

Bachelor - Business and Information Technology - Virtual University of Pakistan (2025)