Abdul Waheed

Detail-oriented SEO Expert with 3+ years of hands-on experience in Technical SEO, On-Page SEO, Off-Page SEO, and Local SEO across software house, agency, and international remote projects. Skilled in keyword research, competitor analysis, content optimization, link building, schema markup, and Core Web Vitals, with practical experience using Google Search Console, Google Analytics 4, Ahrefs, SEMrush, and Screaming Frog to drive measurable organic visibility. Working knowledge of AEO (Answer Engine Optimization) and hands-on exposure to GEO (Generative Engine Optimization), with familiarity across ChatGPT Search, Bing Copilot, and Perplexity AI, and a habit of using AI tools to support SEO content workflows.

Also brings a supporting background in Google Ads, Facebook Ads, and social media marketing.

SEO Expert and Houzz Management - QPros Landscaping - Remote (Canadian Client)

(2024-01 - 2025-12)

Executed on-page, technical, off-page, and local SEO campaigns for a Canadian landscaping business, supporting steady organic visibility gains.

• Conducted keyword research and competitor analysis to guide content and internal linking decisions
• Implemented schema markup and monitored Core Web Vitals to support technical SEO health
• Used Google Search Console, Google Analytics 4, and Ahrefs/SEMrush to track rankings and report on performance
• Managed the company's Houzz Pro business account, including profile optimization and business information
• Uploaded and organized completed landscaping project images to keep the Houzz portfolio current
• Optimized project titles and descriptions with targeted keywords to improve profile discoverability
• Monitored customer reviews and handled inquiries and leads generated through Houzz
• Tracked and followed up on leads, coordinating with the wider SEO strategy to support overall online visibility

Junior SEO Expert - Digital Application Software House - Khanewal

(2023-01 - 2023-12)

Assisted with On-Page, Technical, and Off-Page SEO tasks for multiple client websites, including meta titles, internal linking, and XML sitemaps.

• Supported keyword research and search intent analysis under senior guidance to inform on-page content improvements
• Helped maintain robots.txt, canonical tags, and basic site structure fixes to support crawlability and indexing
• Learned to use Google Search Console and Google Analytics for monitoring performance and preparing basic reports
• Applied foundational WordPress SEO practices across client sites, including on-page elements and plugin setup
• Assisted with basic Google Ads and Facebook Ads setup, along with light social media marketing tasks

Bachelor of Science - Information Technology - University of Education, Lahore (2022 - 2026)

Certification - Blogging & Digital Marketing - Digital Application Software House