Abdullah Arif

Detail-oriented Amazon PPC Intern with 1 years of hands-on experience supporting Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. Skilled in keyword research, search term report analysis, bid optimization, and ACOS/ROAS monitoring. Proficient in Amazon Seller Central with a strong foundation in listing optimization and e-commerce operations.

Amazon PPC Intern at AdMomento (2025-08 – 2026-04)

• Assisted in launching and managing Sponsored Products, Sponsored Brands, and Sponsored Display campaigns across multiple ASINs via Amazon Seller Central.
• Conducted keyword research and harvested converting search terms weekly; applied negative keywords to reduce wasted ad spend and improve campaign efficiency.
• Monitored ACOS, ROAS, CTR, CPC, and CVR metrics daily; prepared performance summaries and supported bid adjustments to keep campaigns within target thresholds.
• Performed competitor and category research to benchmark pricing and refine keyword targeting strategies.

Asst. Amazon Account Manager at AmzSouq (2024-10 – 2025-04)

• Designed and optimized Amazon PPC campaigns; monitored bids and budgets to improve ACOS and overall return on ad spend.
• Created SEO-optimized product titles, bullet points, and Enhanced Brand Content (EBC) to improve organic rank and conversion rates.
• Resolved Amazon Seller Support cases and managed daily account operations including inventory monitoring and listing updates.

Amazon PL & PPC Bootcamp (Basic + Advanced) – Extreme Commerce (2020 – 2021)

Software Engineering (Studied) – University of Karachi (2019 – 2021)