Amina Shabbir

With over 5 years of experience in graphic design, digital illustration, and pre- and post-production, I bring a strong creative and technical skill set to deliver impactful visual communication. I have a proven track record of producing high-quality digital and print content for international organizations, campaigns, and humanitarian initiatives. Currently working as a Creative Designer and Drone Pilot at the Pakistan Red Crescent Society, I design and manage content across social media, digital, and print platforms.

My work includes annual magazine concepts, billboard campaigns, IEC materials, and visual assets for events and national campaigns. I have collaborated with international federations including the International Committee of the Red Cross (ICRC), International Federation of Red Cross (IFRC), Turkish Red Crescent (TRC), German Red Cross (GRC), and Norwegian Red Cross (NRC). In addition to design, I lead drone operations and support pre- and post-production for disaster assessment and humanitarian response, ensuring accurate visual documentation and storytelling.

Previously, as a Visual Communication Officer at Studio360 Productions, I handled both creative and administrative responsibilities, delivering strategic design solutions that improved client satisfaction and project outcomes. I have also contributed to major campaigns including L'Oréal Pakistan and Google DevFest 2019 (GDG Google Developer Groups), demonstrating my ability to work with global brands and fast-paced environments.

Creative Designer / Drone Pilot - Pakistan Red Crescent Society (PRCS)

(2023-02)

• Designed high-quality visual content for both print and digital platforms, including annual reports, magazines, brochures, banners, infographics, social media assets, and website visuals.
• Produced communication materials for international partners, including the International Committee of the Red Cross, International Federation of Red Cross and Red Crescent Societies, Turkish Red Crescent, German Red Cross, and Norwegian Red Cross.
• Ensured brand consistency and visibility compliance across all communication materials in line with PRCS and partner guidelines.
• Managed and updated digital content across social media platforms and official website, improving audience engagement and information accessibility.
• Developed IEC (Information, Education, and Communication) materials and visibility assets to support project communication strategies.
• Reviewed, tagged, and archived media content with accurate metadata, captions, and translations for effective documentation.
• Coordinated with vendors and suppliers to ensure timely delivery and quality control of printed materials.
• Supported the organization of workshops, conferences, and public events, ensuring smooth visual and media coverage.
• Conducted field photography and videography, capturing high-impact visual content for humanitarian storytelling.
• Planned and executed drone missions in collaboration with field teams to document humanitarian operations and disaster-affected areas.
• Used drone technology for disaster assessment, search and rescue support, and emergency response documentation, contributing to operational decision-making.
• Delivered aerial photography and videography for both field missions and organizational events.
• Managed pre-production planning and post-production editing, ensuring high-quality visual outputs for reporting and campaigns.

Visual Communication Officer (Freelancer) - Studio360 Productions

(2021-09 - 2023)

• Delivered strategic visual communication and design solutions across digital platforms, aligning creative outputs with client objectives.
• Managed administrative and project coordination tasks, ensuring smooth workflow, timely delivery, and effective stakeholder communication.
• Designed and implemented a structured client feedback system, improving service quality and strengthening client relationships.
• Enhanced e-commerce platforms through user-focused design improvements and visual optimization strategies to support better engagement and usability.
• Consistently received 5-star client ratings across completed projects, reflecting high levels of client satisfaction.
• Successfully contributed to high-value client projects with a combined worth exceeding seven figures.
• Delivered high-quality design, layout, and editing services under tight deadlines, maintaining both speed and consistency.

Visual Artist / Digital Artist - Z-Tech Studio USA (George Street & Lilly N Lime)

(2018-02 - 2020-10)

• Used digital editing programs to modify files for final products.
• Suggested new themes and promotional photo editing ideas during marketing planning meetings.
• Analyzed client photograph requirements to determine appropriate aesthetics before editing.
• Communicated with marketing executives to determine project requirements.
• Awarded Best Employee of the Year.
• Introduced quick editing and designing methods to improve work speed.

Communication Assistant / Designer & Illustrator - Graffiti Digital

(2020-01 - 2022-12)

• Collaborated with the creative team to design and produce marketing and promotional materials.
• Participated in the production of print and promotional items for key clients.
• Conceived and designed communications and IEC materials, enhancing project visibility.
• Assisted in boosting e-commerce platform progress.
• Designed, illustrated, and formatted projects and books.
• Recognized for fresh and innovative ideas.
• Developed a new art-proofing system, improving production quality and customer satisfaction to 97%.

Creative Lead / Creative Designer - Google Cloud Community Islamabad (GDG)

(2018-07 - 2020-01)

• Develop creative concepts and designs for digital and print assets including website visuals, landing pages, social media graphics, email templates, digital advertisements, infographics, and more.
• Ensure all designs adhere to Circles' brand guidelines and maintain consistency in style, tone, and visual identity.
• Collaborate with cross-functional teams to understand project requirements, audience insights, and marketing objectives.
• Produce high-quality, visually appealing designs that effectively communicate complex ideas and promote brand awareness.
• Provide creative input and contribute to brainstorming sessions and marketing campaigns.
• Manage multiple design projects simultaneously and deliver assets on time while maintaining high standards of quality.
• Successfully completed two mega events for Google: DevFest and Women Techmakers.

Creative Head / Team Lead / Graphic Designer - Rise Mom

(2016-11 - 2018-04)

• Collaborated with Marketing, PR, and Social Media teams to design graphics, boosting social engagement.
• Designed graphics for the school summer camp campaign.
• Successfully organized and designed a campaign for a summer camp at Safa Gold Mall, Islamabad.
• Organized and attended workshops, conferences, meetings, and events.

Social Media Head / Digital Artist - Smart Brain Pakistan

(2016-01 - 2017-11)

• Developed marketing content such as blogs, online seminars, promotional materials, and social media advertisements.
• Maintained the company's social media presence.
• Organized and designed the Mental Arithmetic Competition.
• Successfully ran a campaign for the Smart Brain International Competition in Thailand.
• Organized a successful summer camp.

Bachelors - Media and Mass Communication Studies - IIUI Islamabad