Areeba Haroon

Results-driven Media & Communications graduate with hands-on experience in digital marketing, performance advertising, content creation, and client account management. I've led teams, managed international clients, built content strategies from scratch, and run paid ad campaigns that actually deliver. Whether it's Meta Ads, SEO, or brand storytelling — I bring both creativity and accountability to everything I work on.

Account Manager - Digitalise Canada - Canada (Remote)

(2026-03)

• Connect and manage relationships with international clients, ensuring clear communication and alignment on goals.
• Build and manage content calendars tailored to each brand's voice, audience, and campaign objectives.
• Research and document brand preferences to maintain consistent identity across all content and ad output.
• Collaborate closely with internal teams to develop and execute SEO strategies that improve search visibility.
• Plan and run digital ad campaigns, monitoring performance and optimizing for results.
• Meet tight deadlines across multiple client accounts without compromising on quality or brand standards.

Team Lead | Digital Marketer | Content & Creative Specialist | Video Editor - Red E Creations Multimedia

(2022-05 - 2026-03)

• Led team operations & administration, overseeing client relations, invoicing, and talent acquisition (hiring/firing).
• Served as Executive Assistant to the CEO, managing high-level administrative tasks and core agency operations.
• Executed end-to-end Meta Ads campaigns, managing technical pixel setup, event tracking, and conversion scaling.
• Produced high-converting promotional ads, handling scripting, video editing, and featuring as the on-screen talent.
• Managed full social media presence for multiple brands, delivering content writing, graphic design, and post scheduling.

Content Writer & Graphic Design Intern - Fateh Textile Industry

(2021-02 - 2022-04)

• Created written content for brand communication and marketing campaigns.
• Designed marketing visuals aligned with brand guidelines.
• Assisted in promotional and creative tasks across departments.

Current Affairs Intern - Pakistan Television Network (PTV)

(2019-07 - 2019-09)

• Supervised daily office operations, coordinating administrative tasks, vendor communication, and supply management.
• Monitored office inventory and implemented cost-saving procurement methods, lowering supply expenses by 18%.
• Assisted in budget preparation, monthly reporting, and workflow documentation.

BS (Hons) - Media & Communications - University of Sindh, Jamshoro (2018 - 2021)