Asad Salim

Technical project and product manager with 3+ years of hands-on full-stack delivery experience across React, Next.js, Angular, and Laravel.

Comfortable owning the full delivery lifecycle: gathering requirements directly from stakeholders and clients, planning sprints and timelines, prioritizing scope, and partnering with engineering and design to ship. Proven record of turning planning decisions into measurable outcomes — 40% faster load times, a 28% lift in conversion, and 30% faster bug resolution — while mentoring junior engineers and running structured code/quality reviews.

Software Engineer – Frontend - AlphaSquad - Rawalpindi, Pakistan

(2025-02)

• Own end-to-end delivery for 3+ concurrent client applications, coordinating scope, timelines, and stakeholder expectations across design, engineering, and QA.
• Translated performance and UX requirements into a prioritized delivery plan that cut initial page load time by 40%, reporting Core Web Vitals improvements directly to stakeholders.
• Led the rollout of a shared component library (15+ components) adopted team-wide, reducing feature development time by 35% and standardizing delivery quality across projects.
• Mentored 2 junior engineers through structured code reviews, improving review turnaround and team-wide consistency.

Junior Software Developer - SmartTechOne - Rawalpindi, Pakistan

(2024-07 - 2025-02)

• Partnered directly with the UX team and business stakeholders to gather requirements and redesign critical user flows, driving a 28% increase in conversion within the first month of release.
• Owned end-to-end delivery of Academio, an education platform, from initial architecture through production launch, operating on two-week Agile sprint cycles.
• Balanced scope, timeline, and technical trade-offs across Angular and Laravel workstreams to keep releases on schedule.

Junior MERN Stack Developer - Percepco - Rawalpindi, Pakistan

(2024-01 - 2024-06)

• Prioritized and delivered multiple high-priority dashboard and e-commerce features on schedule while managing shifting stakeholder requirements.
• Led development of the company's public-facing website, coordinating real-time data integration requirements and performance targets for high-traffic loads.

IT Intern - IT Greens Solution - Rawalpindi, Pakistan

(2023-06 - 2023-12)

• Introduced a structured debugging and regression-testing workflow that cut bug resolution time by 30%, improving release predictability for the wider team.

BS - Software Engineering - Air University, Islamabad (2020 - 2024)