Asma Husna

Certified HR Professional (CPHR) with 6+ years of progressive experience in HR operations, talent acquisition, payroll management, and performance management. Currently running an independent HR Consultancy offering HR solutions, training, and advisory services to businesses. Proven ability to align HR strategies with business objectives, implement HRIS systems, and drive organizational effectiveness through data-driven decision-making.

Seeking a remote HR role to leverage both corporate and entrepreneurial HR expertise.

Manager-People Operation & Culture - IT Academy Pro

(2023-06)

• Developed and implemented HR policies, procedures, and organizational development initiatives aligned with business objectives and workforce needs.
• Conduct comprehensive job analysis and job evaluation ensuring pay equity, fair grading, and organizational alignment across all departments.
• Partnered with senior leadership to translate business priorities into effective HR strategies, workforce plans, and people initiatives.
• Led end-to-end talent acquisition and workforce planning, including job analysis, sourcing, screening, interviewing, selection, and hiring of high-performing talent.
• Developed employer branding and talent attraction strategies to strengthen organizational visibility and improve candidate engagement.
• Designed and managed structured onboarding and employee integration programs to enhance employee experience and accelerate productivity.
• Managed performance management frameworks, including KPI setting, quarterly and annual performance reviews, employee development plans, and performance improvement initiatives.
• Supported succession planning, competency development, learning and development, and career progression initiatives to strengthen the leadership and talent pipeline.
• Collaborated with Finance on payroll processing, benefits administration, compensation planning, and employee-related financial controls.
• Conducted compensation benchmarking, salary analysis, and internal equity reviews to develop competitive and sustainable compensation structures.
• Led employee engagement, retention, recognition, workplace culture, and well-being initiatives to improve the overall employee experience.
• Advised managers and employees on employee relations matters, workplace concerns, grievances, disciplinary issues, and HR policy interpretation.
• Ensured HR practices remained compliant with applicable labor laws, regulatory requirements, and organizational policies.
• Oversaw employee records, attendance, leave management, HR documentation, and personnel data while maintaining accuracy and confidentiality.
• Streamlined HR processes and supported HRIS, automation, reporting, and process improvement initiatives to enhance operational efficiency.
• Analyzed HR metrics and workforce trends, including turnover, absenteeism, recruitment, performance, and headcount data, to provide actionable insights for management decision-making.
• Supported organizational development, change management, workforce optimization, and continuous improvement initiatives to enable sustainable business growth.
• Partner with leadership to design and execute HR strategies aligned with business objectives, resulting in improved workforce planning and retention.
• Designed a comprehensive Compensation & Benefits structure and generate detailed CTC reports, elevating company compensation standards.
• Identified and implemented HRIS automation opportunities, reducing manual HR tasks and improving data accuracy by significant margins.
• Manage end-to-end payroll processing for all employees, ensuring 100% accuracy, timeliness, and full legal compliance.

Assistant Manager-People Operation - Fame Wheels

(2021-07 - 2023-05)

• Managed the full-cycle talent acquisition process including sourcing, interviewing, and hiring for managerial and professional roles.
• Designed and updated job descriptions in collaboration with department heads to ensure role clarity and competency alignment.
• Partner with leadership to design and execute HR strategies aligned with business objectives, resulting in improved workforce planning and retention.
• Conduct comprehensive job analysis and job evaluation ensuring pay equity, fair grading, and organizational alignment across all departments.
• Designed a comprehensive Compensation & Benefits structure and generate detailed CTC reports, elevating company compensation standards.
• Identified and implemented HRIS automation opportunities, reducing manual HR tasks and improving data accuracy by significant margins.
• Manage end-to-end payroll processing for all employees, ensuring 100% accuracy, timeliness, and full legal compliance.
• Created retention programs that measurably enhanced employee satisfaction and reduced turnover rates.
• Created and launched Learning & Development programs providing internal growth opportunities for employees at all levels.
• Analyzed market compensation trends and proposed competitive pay programs, helping the organization attract and retain top talent.
• Maintained accurate payroll processing records, ensuring compliance with statutory requirements and internal policies.

Human Resources Executive - W3b Creatorz

(2019-06 - 2021-06)

• Managed end-to-end recruitment process including job postings, candidate screening, interviews, and offer management.
• Designed and implemented effective onboarding plans that reduced new hire ramp-up time and improved early engagement.
• Maintained complete employee records including attendance, data files, PF, and EOBI in compliance with policy and legal requirements.
• Developed and implemented HR support plans to handle employee relations issues and disciplinary matters professionally.
• Coordinated performance review activities and supported managers in setting employee goals, providing feedback, and identifying development needs.
• Prepared and analyzed HR reports on headcount, turnover, attendance, and recruitment to support workforce planning and management decisions
• Oversaw employee records, attendance, leave management, HR documentation, and personnel data while maintaining accuracy and confidentiality.
• Streamlined HR processes and supported HRIS, automation, reporting, and process improvement initiatives to enhance operational efficiency.
• Analyzed HR metrics and workforce trends, including turnover, absenteeism, recruitment, performance, and headcount data, to provide actionable insights for management decision-making.
• Supported organizational development, change management, workforce optimization, and continuous improvement initiatives to enable sustainable business growth.
• Partner with leadership to design and execute HR strategies aligned with business objectives, resulting in improved workforce planning and retention.
• Designed a comprehensive Compensation & Benefits structure and generate detailed CTC reports, elevating company compensation standards.
• Identified and implemented HRIS automation opportunities, reducing manual HR tasks and improving data accuracy by significant margins.
• Manage end-to-end payroll processing for all employees, ensuring 100% accuracy, timeliness, and full legal compliance.

MBA - Human Resources Management - Iqra University, Karachi (2022-06 - 2024-05)

BBA - Business Administration - Preston University, Karachi (2014-02 - 2017-03)